By Andrew Syrios Back in business school, I was subjected to several long lectures on the dreaded evils of fluff. Boil down your corporate memos to the raw essentials. Get rid of all those filler words and colloquial phrases. Write as if an automaton was generating TPS reports that were intended to put to sleep […]
How to Be a Better Writer: Why You Should Include ‘Fluff’ in Your Business Writing Read More »
Think about the last time you were at dinner with a group of friends and two of them became engaged in a (some-what) heated discussion. How did it go? Did they exchange opinions? Did they genuinely listen to and consider what one another had to say? Did they penetrate the heart of the matter? Did
Learn to Talk WITH People Not AT Them Read More »
Organisations are currently undergoing a fundamental shift, away from how they were traditionally structured towards a structure that embraces digital transformation. But the question for many organisations is: how can they adapt to the changing nature of organisational culture and new processes? There seems to be a growing need to attract diversity in the hiring
What are “change agents” and why are they the future of organisational culture? Read More »
An estimated 10% of the population are born with some kind of cognitive difference (in how they understand language, communication, numeracy etc.) that can result in an exclusion from the digital environment. With more and more organisations driving towards digitisation, neurodiversity is becoming an increasingly important focus. So, what exactly is neurodiversity, and what are
Four benefits of considering neurodiversity in marketing and design Read More »
There are two sides to creating a data-led culture. The most obvious, perhaps, is helping a business to focus on data as much as instinct. But the other is helping those employees that actually have data chops to get to know how the broader business works. Marketers, specifically, need to understand what they can expect
A rough guide to creating a data-led culture Read More »
Once upon a time I wasn’t a content creator but a simple recent college grad working in a grocery store. Said job at grocery store promised “flexibility” and even “customization” once the weekly schedule went out, but I quickly learned there was a hidden preferential system that prevented me from getting the hours I really
Musings of an Hourly Employee (and Why Scheduling REALLY Matters) Read More »
There’s a popular phrase in the coffee shop industry that’s whispered between transactions and glances over into the seating area—“laptop hobo.” I don’t particularly love the phrase (I think calling someone a “hobo” is a bit classist) but it’s also one of those niche things that doesn’t really have another name. A “laptop hobo” is
You Have Free Wifi—Is It Worth It? You Have Free Wifi—Is It Worth It? Read More »
We talk a lot about creating remarkable experiences here on the AWeber blog. Why? Because it represents everything we stand for as a company, and our mission to help customers grow their businesses and connect with audiences through email. But in order to create remarkable experiences for our customers, we have to hire remarkable team
Creating Remarkable Experiences at the AWeber Open House Event Read More »
