If you’re in business, customer acquisition and retention is one of the most important things for your company. Getting new customers and having returning ones through positive customer experience can make or break your revenue. We’ll be looking at the newest customer acquisition trends, analytics and much more. Let’s say you’re looking at the data […]
Customer Acquisition Trends for 2019 & Beyond (with FAQs) Read More »
Clients aren’t going to stick around forever, even with the best customer service, best brand and best client retention rates. This is especially true if you’re new to a business or are in the process of growing your team. When I first took over at Single Grain, I thought I could be hands-off. I thought
My Top 3 Strategies to Reduce Client Turnover Read More »
Every marketing strategy focuses on capturing and driving the customer’s attention, but very few talk about experience. Bad customer experience is the biggest threat to any business: The top brands across the world always strive hard to provide the best digital experience for their customers. The secret of a powerful marketing strategy lies in attracting
9 Ways to Deliver the Best Digital Experience to Your Customers Read More »
Attracting new clients is one of the biggest challenges for small business owners. One of the first items that comes to mind when thinking how to find new clients is a company’s brand. What’s the best way to make sure your business sticks in the mind of everyone who sees it? Make smart design choices!
5 Ways To Make Your Small Business Memorable With Design Read More »
Congratulations. You just closed a sale. What now? You just made a customer happy and gave her something she is going to enjoy using, which puts her in a state of positive anticipation. Now’s a great time to get this customer more engaged with you, by either viewing other relevant products on your site or
5 Ways You Can Use Your Thank You Pages to Boost Conversions Read More »
“Don’t put all your eggs in one basket” sums up why you should use multiple channels in order to maximize your opportunities to acquire customers. After some rounds of testing, you will discover which ones work best so that you can really go after those channels that are producing new business for you and your
Why You Should Use Multiple Channels to Maximize Your Customer Acquisition Read More »
Anyone that’s involved with digital marketing will know that email marketing is one of the foundational pillars of the industry. As new social media platforms and marketing channels have emerged, email has remained one of the most profitable and widely used: the average ROI of email is $38 for every dollar spent. Heavy emphasis has been put on
How to Build a List of Messenger Subscribers with Facebook Comment-to-Messenger Ads Read More »
Content marketing is an integral facet to acquiring new customers, and by providing relevant, original content that answers the common questions your customers and prospects are asking, you can win the hearts and minds of those interested in your company. These days, salespeople and marketers are getting more in alignment with each other than ever
3 Content Marketing Efforts to Power Your Customer Acquisition Strategy Read More »
So you’ve put a lot of effort into developing products and/or services that are the best of their kind. Trust me, your job is only half done. No matter how good your products are, they won’t sell by themselves. And that is exactly why you need to have an effective customer acquisition strategy in place.
How to Reinforce Your Customer Acquisition Strategy with Influencer Marketing Read More »
We all know how important it is to maintain constant communication with potential customers. According to Salesforce, it takes about 6-8 touch points for a conversion to happen. Prior to that, your prospects are still in the decision-making process. To maintain a relationship with prospects you need to get their contact information. You also need to know
How to Boost Lead Generation and Authority with White Papers Read More »
