People like to do business with people they trust—and that’s why referrals from satisfied customers have always been such a powerful way of growing your business. Customer referrals can work for all types of businesses. Whether you have an accounting firm, a bakery, or a landscaping company, asking your customers to spread the word so […]
What’s the Best Way to Get Customer Referrals for Your Business? Read More »
The irrepressible Michelle Joyce is my agent. She handles all of my events and speaking opportunities over on the JayBaer.com site. On her blog, she runs a Friday series where she interviews speakers that she represents. She interviewed me recently, and I thought I’d post it here as well, as the topics are relevant for
Are You Making the Most Common Marketing Mistake? Read More »
Social media has become more than just a networking platform. They’ve become an ecosystem where friends, family, consumers, and brands interact with one another at lightning speed. In this age of hyper connectivity, brands are slowly realizing the potential of social media when it comes to providing customer service. According to a study by Lithium
How Social Media Is Changing the Way Businesses Conduct Customer Service Read More »
Customers like doing business with companies that not only provide strong services, but help them feel engaged or, at the very least, give them a sense of trust. Doing that can be tricky, though. That’s why we asked 15 members from the Young Entrepreneur Council this question: Q. What is one way that goes above and beyond
The Personal Approach May Be All You Need to Keep Customers Happy and Coming Back Read More »
Online businesses have been booming in recent years due to the conveniences they offer. If you’re planning to enter this industry, you should bear in mind that an online shop is significantly different from a physical store. Unlike the latter, where location and the establishment itself plays a role in attracting customer, online businesses rely
7 Ways to Improve Customer Service for Your eCommerce Business Read More »
Marketing, at its core, is focused on delivering wow-worthy customer experiences—or at least it should be. From your prospect’s initial engagement with your brand on social or through a piece of content to the moment they decide to buy, it’s a marketer’s job to create killer experiences that help usher them along in their buyer’s
Chart of the day: Most customers have to contact companies twice to get a resolution to a customer service problem Research by maru/edr has found that almost 8 in 10 customers contact companies by one method (such as online chat) and then by another (such as by phone) – customers feel they need to use multiple
Your customers are using more than one service channel to get a resolution Read More »
A common situation for many small businesses and SMEs is having an immediate need for cash today, and taking action without considering the consequences for tomorrow. Although cash is certainly an important element for operating a small business, many entrepreneurs don’t understand that certain actions they take to obtain cash can lead to harmful consequences in the future.
Business Owners: Don’t Sacrifice Long-Term Success by Making Short-Sighted Decisions Read More »
Pexels / Pixabay Imagine a world without kiosks. A place where tasks as effortless as paying for gas, require going into the convenience store, waiting in line, and relying on the assistance of a clerk. These innovative, self-service machines, can be found around every corner and the trend is continually growing. Many companies are discovering
5 Ways to Enhance Customer Service Through In-Store Kiosks Read More »
Want to improve the way you do business in the U.S.? Learn from the Japanese. I recently traveled to Japan on business and pleasure. Anticipating several meetings and events, I began to familiarize myself with local customs and of course, Japanese business etiquette. While you may already know that politeness and respect are cornerstones of
