Technological advances lead to further, contingent advancements. Sometimes those new technologies stick around for decades, while others fade away within their first decade of mainstream use. The Personal Digital Assistant and the beeper, for example, were both weigh stations on the path toward smartphone adoption. Speaking of which: remember back in the early days of […]
Can QR Codes Make a Comeback as a Payments Technology? Read More »
Being a customer these days means that you have a wide variety of service channels to choose from. No longer are you stuck with only an automated phone system. There are self-service knowledge bases, AI-powered chatbots and messaging services designed to cater to different customers. As a brand, you’ve likely already worked on customer service
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Customer experience is a top priority for businesses in 2019 and beyond. A survey conducted by the Temkin Group suggests that companies with an annual revenue of $1 billion can expect to increase it by up to $775 million within three years simply by investing in customer service. Additionally, a Walker study predicts that by 2020
Top 8 Tools to Improve Customer Experience Using Heat Maps, Feedback and Links Read More »
A truly extraordinary business goes further and deeper than most — it makes the bold move toward actually caring about customers and becoming truly service-centric. By changing its motives, the business is able to produce happier employees, which leads to a more successful and loyal customer base. How? When you take care of your employees,
You Say You’re ‘Service-Oriented,’ But Are You Really? Read More »
Move over, Cinco de Mayo! This year, May 5 kicks off another holiday of sorts and one the US small business community has had circled all year long: National Small Business Week. For the past 56 years, we’ve set aside one week to recognize and celebrate the incredible contributions of America’s entrepreneurs and small business
Dedicate This Small Business Week to Building Lasting Customer Relationships Read More »
In the digital age, it can be difficult for brick-and-mortar retailers to compete with the convenience of e-commerce. If you run a traditional retail store and want to draw customers in—and keep them coming back—you must focus on creating an incredible in-store experience that entices them to make a purchase in person. That’s why we
Customers’ expectations for service continue to rise, and the quality of your customer service can make or break your business, according to the Gladly 2018 Customer Service Expectations Survey. Here’s what this survey of nearly 1,000 U.S. adults found and what you can learn from it. Consumers value great service 54% make purchasing decisions based
Customer Service Expectations Are Rising—Is Your Business Keeping Up? Read More »
How To Solve The Five Most Common Social Media Problems Deploying social media as part of your overall digital marketing mix can be an important way to build brand awareness, attract new customers, and sell more products. However, every now and then, a few tweaks might need to be made to the way you are using
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More and more companies are entering the Software as a Service (SaaS) market, which is defined as: [A] software distribution model in which a third-party provider hosts applications and makes them available to customers over the Internet. SaaS is one of three main categories of cloud computing, alongside infrastructure as a service (IaaS) and platform as a service
12 Best SaaS Marketing Tactics for Business Growth Read More »
By Alston Ghafourifar and Michael Evans Rapid technological advances have created opportunities for smaller companies to serve customers around the world and effectively compete with larger companies for new customers. These smaller companies are rapidly going global, deploying a variety of technology-enabled solutions such as automated call centers, customer service bots, and digital marketing intelligence.
Build a 5-Star Customer Experience With Artificial Intelligence Read More »
