Every business owner knows that the key to generating referrals is creating a positive customer experience. When someone has a great interaction with your brand, they’re more likely to go and recommend you to their friends or colleagues. One recommendation can mean a lot to your business, but what if you could turn that happy […]
What Are Referral Champions and How Do You Create Them? Read More »
For years, scientists and engineers have dreamed of creating computers with human-like sensory perception and decision-making capabilities. Though it remains a distant dream, various promising developments in the field of Artificial Intelligence (AI) have already started to alter human lives in many ways. Of course, this technology, like many others, has fallen prey to both
Content Marketing and Artificial Intelligence: A Perfect Marriage? Read More »
The Industrial Revolution began in 1760 with the transition from hand tools to machines, the introduction of steam power, and the rise of factories. The next big leap was in 1913 when Henry Ford introduced the assembly line to manufacture cars, reducing the time to make one from over twelve hours to two and a
4 Ways Automation Has Become IT’s Best Friend Read More »
Wokandapix / Pixabay Online chats allow your company’s customer service team to reach out personally to potential customers. With this tool, your company reduces overhead costs and boosts conversion while improving customer service. Whether you have an established online chat option or recently adopted this helpful tool, consider the following tips to improve the customer
15 Tips To Improve Your Customer Service During Online Chats Read More »
One of the most powerful aspects of social media is the way it’s rapidly evolved to become part of the fabric of both society and commerce. And no time has seen more change than the past six months. Between GDPR, social’s growing role in global politics and the importance of privacy, social networks have experienced
How we’re redoubling our customer experience efforts in a time of constant change Read More »
The mindset of the modern consumer is one of urgency and convenience. Businesses that reply to queries and concerns quickly and without hassle generally earn more customer loyalty and have better brand reputation. And thanks to chatbots, more companies can now be online 24/7 to meet their customer’s needs. Chatbot is an amalgamation of the
Could Your Small Business Benefit from Using Chatbots? Read More »
It wasn’t until a bunch of people started hunting for imaginary creatures, often in places they weren’t supposed to be, that industry professionals were convinced of the potential of augmented reality. While the success of Pokémon Go has tapered off, and we are years from living in the promised future where we are spammed to
Is Now The Time To Use Augmented Reality In Your Business? Read More »
A lot of service industry companies like marketing agencies, PR agencies and business consultancy firms depend on having their clients on a retainer-based fee each month. This ensures regular cash flow for this type of service. Getting a company to commit to regular work is difficult, but retaining them over a long period of time
3 Best Practices To Retain a B2B Client Read More »
When you think of your business’s sales strategy, you may be tempted to think of it as only relating to the actual transaction where a customer pays for the good or service you offer. However, businesses today can’t think of their relationship with their customers as a linear one. Instead, people have the opportunity to
How to Add Sales to Each Stage of the Customer Journey Read More »
According to a NetElixer study, U.S. ecommerce sales increased by 13% in 2017 compared to 2016. On average, the holiday season accounts for approximately 20% of all retail sales, with some retailers surpassing 30%. It’s time to prepare for the holidays, not just by developing a digital marketing plan, but with technical improvements to drive
3 Things Ecommerce Merchants Need to Know Before The Holidays Hit Read More »
