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The Billion Dollar Company That Was 4 Days From Going Bankrupt

bankruptcy, Business, customers, Eloqua, Entrepreneur, Eric Siu, growth, growth everywhere, Influitive, Mark Organ, Podcast, SEO BLOG, Startup, success /

This post originally appeared on Growth Everywhere, a marketing and business growth blog. In today’s episode, I share the mic with Mark Organ, Eloqua co-founder and CEO of Influitive. A self-described serial entrepreneur, Influitive is Mark’s 7th business. He dove into entrepreneurship head first after realizing he couldn’t hold down a regular job and his first ventures gave him exposure […]

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30 Brands with the Best Digital Marketing Campaigns

Advertising, AirBnB, AMEX, Brand, brand advocate, campaigns, Content marketing, customers, Digital Marketing, Doctor Who, Dollar Shave Club, Facebook, Instagram, JetBlue, Mint, Review, ROI, Search, SEO BLOG, Sharknado, Shelter Pet Project, slack, Social Media, Taco Bell, Tony Hsieh, twitter, uber, Wirecutter, word of mouth, Yelp, Zappos /

Brand UPDATED: This post about digital marketing was updated for 2018 to reflect new information and add 20 more examples. Enjoy! The very nature of digital marketing requires that you continually re-evaluate your strategy to stay fresh and current. You don’t have to reinvent the wheel – you just have to upgrade to high-performance tires, customize them

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15 Fast and Easy Ways to Improve Your Site’s Conversion Rate

A/B testing, call to action, chat tool, chatbot, clear value proposition, conversion rate, Conversion Rate Optimization, CRO, CTA, customers, E-Commerce, headline formula, improve your site's conversion rate, landing page, payment options, products, Reviews, SEO BLOG, service, social proof, Testimonials, trust badge, website visitors /

Contrary to popular belief, building a website and creating its content is not as easy as it seems. Aside from careful planning, coming up with the perfect wireframes and design that will give life to it all, and ensuring a user-friendly interface and overall good user experience is something that you need to keep in

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15 Common On-Site Technical SEO Issues and How to Tackle Them

Alt Tags, broken links, browser caching, Business, canonical tag, contact forms, crawl errors, CSS, customers, Duplicate Content, Flash, Google PageSpeed Insights, Google Search Console, hreflang tag, Images, JavaScript, messy URL, metadescription, mobile friendly, mobile-first index, NOINDEX, page speed, robots.txt, Search Engine Optimization, SEO, SEO BLOG, SEO issues, technical seo, text-to-html ratio, title tags, Webmaster, Webmaster Tools, website speed, word count, XML Sitemaps / / 1 Comment

$79 billion – that’s how much companies plan to spend on SEO by the year 2020. It might seem like an obscene amount of money, but it is justified considering the multiple tasks that business owners must juggle regularly – from retaining the current crop of customers to creating numerous business profiles in top local directories.

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7 Segmentation Mistakes that Will Cost Your Business Money

A/B testing, age, Analytics, audit, benefits of segmentation, business goals, Content Marketing Institute, customers, data, Ellen DeGeneres, Engagement, Facebook, gender, Instagram, key demographics, LinkedIn, marketers, marketing segmentation, Marketing Strategy, metrics, Product, purchase, Segment, Segmentation Mistakes, segmentation strategy, SEO BLOG, service, SMB, Snapchat, Social Media, Sprout Social, target audience, twitter /

Segmentation is a great way to improve the effectiveness of your marketing strategy. Not only does it allow you to identify different types of customers that your business can target, it enables you to understand them better and divide your market into more manageable subgroups of people. This allows you to come up with highly

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Building Team & Culture for the Next Generation

7-Figure Playbook, building a team, Company Culture, customers, Dave Logan, Delivering Happiness, digital marketing agency, Entrepreneur, growth, millennials, SEO BLOG, startup success stories, Tribal Leadership, vlog, Zappos /

Home Growth Working with Millennials: Building Team & Culture for the Next Generation Join Our Exclusive Network Subscribe now to our newsletter and get exclusive articles and deals ready to increase the ROI of your company! What did we learn today? We learned that it’s worth it to invest in a team and make everyone happy. Because

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Lessons Learned from Too Many Clients

7-Figure Playbook, burnout, close deals, customers, Digital Marketing, Entrepreneur, growth, lessons learned, marketing agency, marketing trends, quality work, SEO BLOG, too many clients, video content /

Home Growth Lessons Learned from Too Many Clients Join Our Exclusive Network Subscribe now to our newsletter and get exclusive articles and deals ready to increase the ROI of your company! If you take on too many customers, you’re not going to be able to do the best job. So for the last month, we

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How Tom Villante Grew YapStone to $20B+ in Payment Volume [podcast]

Business, ceo, Chief People Officer, Core, customers, debt, E-Commerce, Entrepreneur, Eric Siu, Excel Partners, facebook ads, Gary Keller, growth, growth everywhere, growth hacking, Internet consulting firm, Interview, investment banker, leadership, Marketing, marketplace, Meritech Capital, office culture, online payment service provider, payment processing, paypal, Podcast, recruiting, relationships, Rent Payment, revenue, search engine, self-promotion, SEO BLOG, Startup, success, Tom Villante, vacation rentals, Yapstone /

How Tom Villante Grew YapStone to $20B+ in Payment Volume [podcast] Skip to content Home Podcast How Tom Villante Grew YapStone to $20B+ in Payment Volume [podcast] Join Our Exclusive Network Subscribe now to our newsletter and get exclusive articles and deals ready to increase the ROI of your company! This post originally appeared on

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How Jen Young Embraced Failure and Built a Thriving RV Marketplace

ambassadors, Brand, Business, ceo, CMO, cofounder, customers, Entrepreneur, Eric Siu, Facebook, founder, growth everywhere, hacking, Interview, Jen Young, leadership, living, Local, market, Marketing, marketplace, model, motorhome, mouth, of, outdoorsy, Podcast, Product, recreational, rent, Research, rv, rvs, SEO BLOG, Startup, success, techniques, Travel, vehicle, website, word /

Home Podcast How Jen Young Embraced Failure and Built a Thriving RV Marketplace [podcast] Join Our Exclusive Network Subscribe now to our newsletter and get exclusive articles and deals ready to increase the ROI of your company! This post originally appeared on Growth Everywhere, a marketing and business growth blog. Hey everyone, in today’s episode

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15 Thought-Provoking Statistics about Mobile Commerce [Infographic]

Android, consumers, conversions, customers, E-Commerce, e-tail, e-wallets, favorite brand, Infographic, iPhone, m-commerce, Mobile, mobile apps, mobile commerce, mobile devices, mobile shoppers, mobile shopping cart, one-click payment, online stores, online transaction, online transactions, payment gateway, retail market, secure website connection, SEO BLOG, smartphones, Windows /

M-commerce (mobile commerce) is the next big thing in e-commerce. Click To Tweet Scroll down for infographic. Mobile commerce (or m-commerce, as the cool kids call it) has taken the e-commerce industry by storm and is the fastest growing subset of online shopping. With more than 50% of the world’s population owning a mobile phone,

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