Or, as CEO Jack Welch once said: An organization’s ability to learn, and translate that learning into action rapidly, is the ultimate competitive advantage. The more you know about your customers, the more of an advantage you have. And the more you can adapt your messaging, your products and services, and your sales and customer […]
But wait: There’s more. Way more. We don’t have to stick to emails anymore. Social media messages can be personalized and sent in real time. So can text messages, website notifications, and the almost futuristic beacons. All of this is happening now. Over a million beacons will be installed in US stores this year. We’ve
Real-Time Personalized Messaging Is the Future of Marketing Read More »
This transcript has been edited for length. To get the full measure, listen to the podcast. Michelle Huff: Andy, can you tell us more about yourself and Orbit Media Studios? Andy Crestodina: I’m the cofounder of Orbit. We’re here in Chicago. And Orbit is a web design company. We do just one thing: web design
Actionable Tips for Engaging Websites that Convert More Traffic Read More »
Set the schedule by mapping out dates for things like rehearsals and content submission (if you’re not creating it yourself) and plan the promotion schedule. You also need to consider the webinar platform or the technology you’ll use. Many good options are now available. Consider your need for engagement and interaction, as well as your
