Digital marketing strategy

How to generate more sales prospects with these tips and tools

Sales prospecting has always been a time-consuming and often frustrating task for salespeople – from finding the right prospects for your business to finding their contact information and reaching out to them However, with the right tools to help, these tasks can be easier and go so much faster. In this article, I’ll be sharing […]

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A new tool to improve outreach and enrich leads and contacts

Interview: Assaf Eisenstein, Founder of Lusha At Smart Insights we’re always on the lookout for new tools which help marketers improve their business leads and sales. With many tools out their to help with outreach, we’re drawn to Lusha, a new tool that not only helps improve the outreach process but enriches your CRM and Salesforce

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Here’s what students really think of marketing

Chart of the day: Students don’t think marketing offers the best career opportunities Marketing has an image problem, we could struggle to hire the best talent if we don’t position the industry better. According to a survey by Marketing Week and Unidays, just 3% of students believe marketing offers the best career opportunities when compared

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Looking for a Magento bundle product? – Overview and helpful tips

All you need to know about the specifics of creation, inventory management, pricing and promotions of Magento bundle products from the certified Magento partner Users commonly mistake a Magento 2 bundle product for its ‘grouped’ peer. This is hardly a surprise because the names “bundle” and “grouped” don’t tell much about the difference. Still, these

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Amazon dominates voice purchasing – here’s what customers are buying

Chart of the day: Amazon has become, quite easily, the dominant player in voice purchasing with 90% of all spending, according to research by OC&C Strategy Consultants. The research also showed what customers are using home voice assistants for, which is shown in the chart below. Over 6 in 10 (62%) consumers in the US

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