Social Media Essentials: Snapchats Power Editor, Instagram hit a milestone and Facebook launch Watch To finish your working week off here are 6 updates we saw happen this week that could help inform your social media strategy and keep you up-to-date with what’s happened in the world of social media. Spotlight Story: Snapchat look to […]
Improve your Digital marketing strategy with our hub page Use our hub pages as a reference to get up-to-speed on all the main digital marketing techniques. They will help you quickly understand how to make the most of the technique through definitions and recommendations on our member resources and blog articles covering strategy, best practices
Digital marketing strategy – Smart Insights Digital Marketing Advice Read More »
Chart of the day: length of time for results is the biggest challenge for account-based marketing, according to those in the field Research by #flipmyfunnel amongst account-based marketers has found that length of time for results to show is the biggest challenge. Getting started and content marketing related to ABM are also big challenges. The
What are the biggest challenges of account based marketing? Read More »
Email Marketing is a must-use marketing channel even for the smallest of businesses Are you a small business owner? There is a big chance that you have many daily responsibilities. In addition to managing a company, you are the visionary, the motivating force, the expert, and most importantly the one that calls the shots. Entrepreneurs
Why Email Marketing Is Smart for Small Businesses Read More »
Chart of the day: Only 25% of data is being used for real-time customer engagement According to a recent study, 25% of businesses are adjusting their marketing communications daily based on customer data they have collected. It was also reported was that only 16% of UK businesses adjust their marketing communication in real-time based on customer behavior
Chart of the Day: Digital Marketing statistics – Converting leads to customers remains a top marketing priority over the next 12 months – part 1 of 10 It is important to know how sales and marketing are evolving, and how/ when this will affect your business. There are various marketing and sales priorities to think about when
Digital Marketing and sales statistics breakdown 2017 Read More »
Does your website have these 27 features? Websites are probably the single most important piece of digital real estate for your organisation. Your LinkedIn company page and Twitter profile may be important, but ultimately the destination you want to bring people to is your website. That means it is critical that your website is delivering
26 essential features to note before you develop a website [Infographic] Read More »
Google introduces a news stream personalized to your interests and Google searches Google has just rolled out its latest take on the news feed for its mobile app. They have designed a personalized stream of articles and videos based on our choices, searches, and past behavior online. In December 2016 Google launched an update to its
Agencies are among the most enthusiastic adopters of new marketing automation tech With the launch of another mind-boggling Martech Landscape by ChiefMartec.com (now deservedly renamed the Marketing Technology Landscape Supergraphic or Martech 5000), it’s safe to say that there is an increased appetite for marketing automation technology. This category has been growing steadily over the
How agencies are paving the way forward with marketing automation Read More »
What to measure when conducting customer surveys The customer has to be at the heart of your strategy. That’s so elemental it hardly merits saying. But how do you accurately build up a picture of your customers desires, wants, and needs? Customer surveys offer a valuable way of connecting with your customers and understanding them better.
How to improve your customer surveys [Infographic] Read More »
