Digital Marketing

Why Your Business Needs A Blog In Today’s Social Media World

Why Your Business Needs A Blog In Today’s Social Media World While social networks like Facebook, Twitter and Instagram remain ubiquitous these days, there are plenty of reasons why having a blog for your brand in today’s social media world is more relevant than ever. #1: Your blog is your piece of real estate on

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How to Implement Inbound Marketing for SaaS Businesses

Software as a Service (SaaS) businesses became popular in the last few years. They have the highest demand growth rates of all companies on the market. Naturally, they have to stay on top of marketing trends. So, many turn to inbound marketing to promote their software. If you own a SaaS company, you probably heard

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Twitter vs Instagram: Which Platform Is Better for Branding?

Twitter vs Instagram: Which Platform Is Better for Branding? With over 1 billion monthly users, Instagram is one of the most popular social media platforms in the world. In comparison, Twitter has around 270 million users worldwide. Based on these numbers, companies, and brands often choose the bigger platform for their marketing efforts. But is it

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7 Tips to Increase Your Content Marketing Conversion Rates

Creating a compelling conversion-oriented content is important for an effective content marketing campaign. This kind of content writing attracts and engages new and potential customers. It makes them take action and turn visitors into loyal customers. The Hubspot research found that 79% of marketers believe in the effectiveness of content marketing, but only 6% know

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7 Dead Simple Social Media Marketing Tactics That Still Work Today

The marketing industry has always suffered from “Shiny Object Syndrome.” There’s always a new channel or strategy for growth, and marketers want to be the first to test and successfully use the “Next Big thing.” And I’m guilty of this, too. There’s nothing wrong with trying out new tactics for social media (or any other

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