The Most Important Elements for a Successful Marketing Campaign Whether you’ve been in business for a long time or are new to the field, no doubt you know the importance of marketing. Whether you are marketing your services or products for the first time, or gearing up for a new product release, there are some […]
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The Importance Of ORM For Companies And Individuals The internet can be unforgiving with the need for certain people or companies to hire the help of an online reputation management company. For some people this could be of no fault of their own but rather having a similar name to a person that did something
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Not all brands have yet fully discovered the advantages of working with micro-influencers, while industry innovators are actively collaborating with nano-influencers. Today it is commonly thought that a big number of followers means there is an actual influence on people. However, a word from a small influencer can have a much bigger impact than one
What Are “Nano-Influencers” and Why You Should Care Read More »
5 Small Business Marketing Tips You Wouldn’t Think About As a small start-up business, you know the challenges of getting your name out in public. Especially if you compete with large corporations, trying to find a marketing strategy that works for you can be difficult. There may not be a set of rules that will
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Do you often look at brands online and wish you could replicate their style of communication? Do your competitors’ beefy digital marketing stats make you feel anxious your company is missing some secret ingredient for success? It doesn’t matter what your company sells, creating a personality that fits your brand is crucial in connecting with
Your Digital Marketing Strategy Starts with a Great Brand Personality Read More »
Search Engine Optimization (SEO) is not just restricted to search engines and websites. While on-page SEO and technical SEO are important, off-page SEO is also necessary. Although link building is one of the most essential parts of off-page SEO, email marketing can help with it too. SEO helps you reach the top of the Search
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It will not have escaped the attention of any social media professionals that marketing on social has had a significant sea change in the last few years. The bottom line is that much of the truly lucrative social media work is done on third-party platforms such as Facebook and Instagram. Brands have to invest the
Will Ethical Cosmetics Brand Lush Set A New Standard On Social? Read More »
In 2018, more than half of agency leaders reported growth in revenue (56%) and profit (55%). On top of that, 79% said “they are confident that the next 12 months will be even stronger in terms of profitable growth” — Global Digital Outlook (2019). While this sounds very promising, it’s never been so challenging for
14 Reporting Tools All Digital Agencies Need to Try Read More »
Every year sees video leech more and more web traffic from other content types. As of 2018, worldwide internet users watched in excess of 500 million hours of content on YouTube every day. We collectively upload as much video content online, every 30 days, as all of the major American television networks have put
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Although it certainly felt like Google Marketing Live 2019 took over the online advertising world for a minute there, we’ve still got some important news to talk about. Here’s the latest from Facebook, Instagram, and—believe it or not—Google. Google unveils new look for mobile search results In order to free up space for more information
Google Unveils New Look; Facebook Ad Targeting Weakens Read More »
