Free-Photos / Pixabay Have you ever read an article and balked at the poor grammar it included? Or maybe your situation was a little different – maybe the blog post you read from your favorite company was written coherently and even with perfect grammar, but it still just didn’t sit well with you. It might […]
According to Forbes, there are over 2.5 quintillion bytes of data created every day. It’s impossible to wrap our head around the present-day figure, and it’s only getting larger by the month. For product owners and marketers, data can be a good thing. It has helped them better understand their customers and create more engaging
The most profitable campaigns in digital marketing are not managed by advertisers, whether in-house, freelancer, or global agencies. Rather, the most profitable campaigns in digital marketing are managed by black hat hackers committing ad fraud. In 2015, the Security Firm White Ops exposed Methbot, a suspected Russian criminal syndicate making an estimated $3-$5 million a day
Bot Farms, Fraudulent Websites, and Display Advertising Read More »
Tell me this: Have you taken a Lyft in the last year? Has Uber Eats delivered a meal to your doorstep (or office foyer, as the case often is)? When I need a ride or a bite these days, I am seriously thanking the convenience gods for the gig economy, where a whole community of
CyberRabbit / Pixabay You realize people aren’t converting from your landing page, but you aren’t sure why and don’t know what to fix. I’m here to tell you—check your copy! Sometimes, you can get so caught up in the design and functionality of the page that the copy is forgotten. Or you can be too
Did you know that March Madness is, along with the Super Bowl and the Football #WorldCup, one of the most exciting and watched sports events on the planet? I’m asking because this year, we decided to use Mention to listen to what happened before, during and after the March Madness on Twitter, Facebook and Instagram.
Here’s What You Need To Know To Get Your YouTube Channel Up And Running Now that video has taken over the Internet, it’s perhaps not surprising that brands and small business owners are constantly looking for new ways to use YouTube as part of their overall digital marketing campaign. In order to get your YouTube
Here’s What You Need To Know To Get Your YouTube Channel Up And Running Read More »
Email has been around since the 1970s, but it’s still extremely effective, even with younger audiences. It’s sure to remain an integral part of your marketing strategy this year and into the future. The following email marketing statistics prove how you can use email to reach your marketing goals in 2019 and beyond. 1. 82%
13 Email Marketing Statistics That Are Shaping 2019 and Beyond Read More »
What company immediately pops into your mind when you see this image? Coca-Cola. And that’s thanks to great branding. Even if Coca-Cola doesn’t show their logo in an advertisement, you still know it’s them. And you associate certain feelings and emotions with their branding. When you successfully brand your own company, you build trust with
Imagine yourself in a store surrounded with dozens of new smartphones. Wherever you look, there are new iPhones, Samsung smartphones, phones from Sony, Huawei, LG and many more brands you might have not even heard of. Now, focus, you want to buy a new smartphone for your loved one. It’s going to be a gift
Why Encourage UGC And How To Run A UGC Contest On Instagram Read More »
