Digital Marketing

New Update for Google Call-Only Ads Allows for Additional Lines of Text

Google recently announced a new feature that they are rolling out for call-only ads, allowing additional lines of text consisting of two 30-character headlines. Call-only ads are designed to encourage users to easily call your business directly from a mobile device’s SERP. When a potential customer clicks your ad, the ad will then place a […]

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Why User Data is the Next Big Deal in Digital?

User data has been a really hot topic across many industries, especially digital. Transparency is spreading over the advertising word and users want to have total control over what information is passed to the companies, and what are they doing with all of this information about users. This demand resulted in the appliance of the

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5 Ways Digital Rewards Will Help You Get More Business

There are many reasons why sending digital rewards are a great opportunity for businesses. One of these is a shifting need for digital communication, as millennials enter adulthood and begin to outspend boomers as they grow families of their own. Millennials have become notorious for disrupting any industry they can get their hands on, and

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The Ultimate Marketing Playbook for 2019 (Guide to Consulting)

Part 5 of a 5-part series: How to Become a Consultant Did you miss part 4? No problem – you can find it here! Fun fact: Sujan Patel, co-founder of Web Profits, wrote a book called The Content Marketing Playbook, which got a ton of downloads, and he did really well, in terms of growing

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Celebrating 30 years of the World Wide Web [Infographic]

Today is 30 years since the conception of the World Wide Web and three decades of social change The World Wide Web turns 30 today (March 12th), meaning it has been changing how we connect with friends, family and businesses for three decades. In fact, it has pretty much changed how we all live our

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How AI And Machine Learning Can Supercharge Your Social Media Marketing

How AI And Machine Learning Can Supercharge Your Social Media Marketing When most digital marketers hear the terms “artificial intelligence” or “machine learning,” they naturally think of Hollywood films about super-intelligent robots or computers powered by AI. As a result, they might assume AI couldn’t possibly make them better at social media marketing. But that

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How to Get High-Ticket Clients for Your Marketing Agency

Part 4 of a 5-part series: 5 Strategies to Get High-Ticket Clients Did you miss part 3? No problem – you can find it here! Fun fact: Eric was at a conference last year and as he was walking by, a guy pointed at him and said: “Hey, podcast guy!” That contract is now worth

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