Digital Marketing

Steps to be considered before starting your ecommerce Business

Steps to be considered before starting your ecommerce Business Over the years, the number of customers shopping online has increased dramatically, which has created an increased demand for ecommerce stores. The advent of social media, website building platform along with innovation in technology has enabled online companies to reach their targeted audience for buying their […]

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Utilizing Google Shopping Ads to Drive Traffic to Amazon

Getting a leg up on your Amazon competition requires getting creative. Everyday more sellers enter the Amazon marketplace trying to employ the same tactics to reach the top of page one. How can you help your product gain the additional sales need to reach or maintain that top spot? By utilizing outside traffic sources like

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How to Grow Your Business and Brand With Influencer Marketing

NOW UPDATED! This post was expanded for 2019 with new tactics for growing your business with influencer marketing. Enjoy! What Is Influencer Marketing? The Growth of Brand Influencer Partnerships Why Brands Rely on Influencer Marketing How to Work With Brand Advocates and Influencers Brand + Influencer: Make It Mutually Beneficial How to Become a Social

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8 Steps to Boost Your ABM Strategy with Co-Marketing

Account-based marketing (ABM) has proven itself as an effective strategy for B2B businesses. However, the combination of marketing technology now available, and your customers’ buying behaviors continuously changing has made competition fiercer among companies. If you want to succeed and take your business to the next level, you need to think outside the box and

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2020 Presidential Candidates Get an “F” on Digital Standards

During the 2016 presidential campaign, Donald Trump made headlines when he embarrassed Jeb Bush by purchasing the domain www.jebbush.com and redirecting traffic to his own website. Not buying www.jebbush.com was an embarrassing oversight, but it was a very small “oops” in the grand scheme of things. Since then, the sirens and flashing lights of the

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How A Law Firm Should Handle Their Digital Marketing Even In The Most Competitive Niches Of Law

How A Law Firm Should Handle Their Digital Marketing Even In The Most Competitive Niches Of Law The law sector for the most part understands that search engine rankings are going to drive leads and traffic to the site which results in new clients. The cost of acquisition per client differs immensely as a bankruptcy

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73 Super Interesting Stats & Facts about Google [Infographic]

Home Infographic 73 Super Interesting Stats & Facts about Google [Infographic] Want digital marketing insights delivered straight to your inbox? Subscribe to the Single Grain blog now for the latest content on SEO, PPC, paid social, and the future of online marketing. Google has come a long way from its humble beginnings when Larry Paige

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How to Increase Website Page Speed and Maximize Conversions

Increasing website page speed is one of the biggest challenges digital marketers face. It’s too technical for marketers to appreciate the work scope, yet it’s crucial for almost all aspects of marketing performance. Over the years, it has become abundantly clear that there is a direct correlation between page speed, bounce rate and visitor retention.

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