Improving Your Businesses’ Digital Marketing in 2019 Your businesses’ digital marketing technique can have a drastic impact on your sales, the footfall to your physical shop, the reach of your business to your target audience, and the number of customers that you have. However, to implement an effective digital marketing technique, you need to be […]
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NOW WITH MORE! This post has been updated for 2019 with much more info to help you easily create your Facebook Retargeting Campaign! Are you splashing the cash on advertising campaigns, only to suffer with a low ROI? It’s not sustainable (nor sensible) to continue spending money on poorly performing campaigns. Facebook advertising is changing
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How Cable TV Providers Use Social Media to Target Millennials Service worker installing and fitting satellite antenna dish for cable TV Millennials are causing a massive shift in the cable television industry. This age group is moving away from traditional cable television and cutting the cord to go to Netflix, Hulu or other streaming services
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Let’s imagine that you’ve decided to buy a new laptop. What determines your first steps on the way to the purchase? Where do you go to get the essential information? How do you define the budget? What web sources would you visit to buy the laptop? And finally, would you prefer to shop online or
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Will Hiding Likes Really Make the Internet a Better Place? As part of a unique experiment to see if it can improve the user experience and encourage more engagement and activity, Instagram is hiding the number of “likes” that are shown next to every photo or video posted on the popular social media platform. An
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5 Ways to Improve E-Commerce with IoT Over time, thanks to technological advancements and the increasing use of the Internet for shopping online, e-commerce has seen a steady and healthy growth. Predictions regarding the future of retailing involve a heavier growth in the digital space than actual, physical retail stores. This rising trend in online
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Since social media has taken the whole world by storm, it has become incredibly necessary for businesses, especially startups to analyze what their competitors are doing online in order to get ahead of them on various social media platforms. If you own a website, then it is crucial for you to monitor and analyze every
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Digital marketing is constantly evolving, with new communication channels and platforms emerging on a constant basis. Marketers are always on the lookout for a new channel to add to their marketing programs and most of their attention is on those exciting opportunities (Augmented Reality! Personalized OTT Digital Video! etc.). However, what if there was an
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5 Surefire Tricks To Help Your Business Generate More Leads A business can’t function without sales. Prospective buyers are often referred to as “leads” in the business world. Leads can be found in a variety of ways. Whether your business is struggling to make ends meet or it’s on the up and up, there are
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The financial sector is highly competitive which makes the need for digital marketing paramount for companies wanting to stand out. Finance is serious business so a marketing approach that would work for a CBD product or video game might not be formal enough to work. People do not want to find humor in content they
