How does digital strategy evolve at large scale B2B organisations? You may assume that unlike start-ups, many of these corporates have legacies and rules and regulations that make their digital transformation difficult. However, Electrocomponents – which trades as Allied Electronics in North America and RS Components across the world, and is thought to be the […]
The market for consumer loans in the US is booming. According to data from TransUnion, last year, the total amount of consumer loans outstanding hit a record $138bn, a 17% jump from the year prior. TransUnion says the “main driver” of this rapid growth is lending by upstart fintechs, which accounted for over a third
Fintech is behind the boom in personal loans and banks should take note – Econsultancy Read More »
Businesses will always need specialist digital skills So, Mark Ritson believes it’s time to shut down digital marketing teams for good. I disagree. Why? For the simple reason that for businesses to compete, digital marketing demands excellence in specific digital skills, which are integrated throughout marketing. For me, larger businesses need a core digital team or Digital
10 reasons you still need a digital team Read More »
“We have done a study and we believe that by 2022 there will be over 400 million 5G connections,” says Cisco CEO Chuck Robbins. “This is one of those great examples where the reality is going to match the hype building up to this.” Robbins adds: “If you think about what this is going to
5G Reality is Going to Match the Hype, Says Cisco CEO Read More »
This ‘Day in the Life’ interview comes from close to home, as we catch up with Richard Robinson, Managing Partner at Econsultancy. So, let’s find out what Econsultancy and Robinson are all about… Please describe your job: What do you do? I’m the Managing Partner of Econsultancy, a brand you’ll know well if you’re reading
A day in the life of… Managing Partner of Econsultancy – Econsultancy Read More »
This week, a new report from Accenture has declared that the “post-digital era is upon us”, but is its declaration premature? And are we really seeing the end of digital transformation? Plus, we look at how Air Malta’s digital transformation efforts are giving it clout despite its small size, and how newly-founded voice company Rabbit
Are we in a post-digital era? – Econsultancy Read More »
This month’s roundup of digital stats from Asia Pacific is lacking visuals, but is still compelling. We cover everything from radio ad sales in Australia to retailers delaying digital transformation across the region. As ever, for more stats you can head over to the Internet Statistics Database. Mobile will account for more than 75% of
The best Asia-Pacific digital marketing stats from January 2019 – Econsultancy Read More »
‘Digital transformation’ has become a popular term for all sorts of different digitally-oriented projects and is at risk of becoming an ill-defined buzzword. But while digital transformation can seem like just another trend, marketers have been telling us for many years that digital transformation is a useful way to reorient the organisation around the customer
Five key digital transformation questions – Econsultancy Read More »
Every business has been disrupted by the digital transformation, says Hewlett Packard Enterprise President and CEO Antonio Neri. With that disruption is an explosion of valuable data. “That data has value,” says Neri. “Enterprises are looking to extract that value much faster than ever before because people who can get inside faster will win. We
Extracting Value From Data is a Massive Opportunity, Says Hewlett Packard Enterprise CEO Read More »
In many respects, the automotive industry is quite a traditional one, particularly when it comes to its digital presence and how its products – cars – are presented digitally. But with fewer and fewer consumers visiting car dealerships in person, instead opting to interact with automotive companies online, brands are beginning to realise that a
How Audi UK reinvented itself as a premium digital brand – Econsultancy Read More »
