digital transformation

The week in digital transformation: Volkwagen joins the sharing economy & Coca-Cola transcends reality

Welcome to The Week in Digital Transformation, a regular round-up where we look back on the most interesting ideas, announcements and developments in the realm of digital transformation over the past week. This week’s instalment is packed with big names, as Coca-Cola, Volkswagen and Manchester United are all doubling down on digital transformation in different […]

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The week in digital transformation: voice-enabled government, digital NHS & IT managers under pressure

Welcome to The Week in Digital Transformation, our regular round-up of the most interesting news, ideas and research from the past week to shed light on the mysterious process of “digital transformation”. This week, the UK government is getting on board with voice in a bid to make government accessible in new ways, and one of

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The week in digital transformation: Top 10 trends, public sector transformation & the DevOps trinity

This week we’ve got a bevvy of interesting case studies from the public sector, including an East London borough using chatbots to report environmental incidents; the top 10 digital transformation trends for 2019, according to Forbes; and a look at why practices from DevOps can aid in digital transformation. Forbes’ top 10 digital transformation trends for

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The Post Office: How can a 375-year-old brand attract the best in digital talent?

Welcome to The Week in Digital Transformation, a regular round-up where we look back on the most interesting ideas, announcements and developments in the realm of digital transformation over the past week. This week’s instalment is packed with big names, as Coca-Cola, Volkswagen and Manchester United are all doubling down on digital transformation in different

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The week in digital transformation: Argos on Google Home & the ROI of transformation

Welcome to The Week in Digital Transformation, our regular round-up of the most interesting news, research, and developments from the front line of the digital revolution. This week has seen Argos win the title of the first UK retailer to adopt voice commerce, plus the publication of two illuminating sets of research on digital transformation, by

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Who should be responsible for driving Digital Transformation ?

Responsibility for driving digital transformation and the common barriers to meeting digital priorities It’s a common misconception that digital transformation is solely the integration or upgrading of technology in organizations, and therefore that its the responsibility of the Chief Technology Officer to drive the digital agenda. According to Dr Dave Chaffey, the digital transformation process should

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Are C-Level Leaders Taking The Right Approach To IT Transformation?

jeferrb / Pixabay As technology increases in pervasiveness, many in business are looking to transform their information technology (IT) departments for competitiveness. The availability benefits of cloud have made it possible for organizations to keep their virtual doors open for business at all times, but this has also shifted expectations. Now, customers demand constant access

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Technology and Communications: Technology adoption strategy

Chart of the day: Technology adoption strategy for enterprise environments worldwide Digital Transformation was the hottest topic of 2017 in the tech world, and the 2017 IDG Role & Influence of the Technology Decision-Maker Survey showed that organizations were doing more than just paying lip service to that concept. An overwhelming 93% of the 752 IT

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How to Prepare for Retail’s Digital Transformation

coffeebeanworks / Pixabay According to a 2017 survey by PwC, 69 percent of retailers pointed to emerging digital technologies as an area in which they planned to increase investment. Additionally, around one third of retailers planned to implement AI-enabled technology for customer service, as noted by eMarketer. While it’s encouraging to see retailers excited to

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7 Ways to Make Your Marketing Message Stand Out in a Crowded Digital World

By Cara Sloman The morning commute is no longer populated by a sea of passengers whose faces are obscured by newspapers. Instead, these passengers are scrolling through news feeds on their mobile devices. Rather than clipping interesting news articles, readers simply post them to social media sites or upload them to a cloud-based storage service.

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