Companies who want to succeed online in 2018 need to have a firm digital marketing strategy. Luckily, there are a number of strategies and tools open for marketers, like blogging, content marketing, email marketing, social media, and paid search. Another prime vehicle for content marketing today is the podcast. Besides providing relevant information about your brand […]
Why Your Brand Should Consider Podcasting in 2018 Read More »
Many were shocked when Facebook bought WhatsApp in 2014. For a seemingly hefty price of $19 billion, many observed that for the same amount, Facebook could have bought a slew of other more established companies. However, it now appears that Mark Zuckerberg’s judgment on WhatsApp’s future potential was right all along. In the recent Facebook
Google is finally listening to the countless complaints of its users regarding intrusive ads. The search giant now has a new and improved ad-muting feature to make those unwanted ads go away. The “Mute This Ad” feature is not exactly new and has been around for quite a while now. Introduced in 2012, the feature
More and more brands are using live streaming to reach their audience and promote their business. Companies like Facebook, Twitter, YouTube, Snapchat and, Twitch have invested millions of dollars to build and improve their own live streaming platforms. The idea isn’t exactly a brand new one, as it has been around since 2011. But when Facebook
Why Live Streaming Should Be Part of Your Marketing Strategy in 2018 Read More »
As of this writing Facebook’s stock price is down nearly 4 percent today after its co-founder and CEO Mark Zuckerberg said that Facebook is going to deemphasize news and marketing posts in order to make the social platform more social. This is taking Facebook back to its roots of friends connecting with each other and
Facebook Tightens the Noose on Local Marketers and this is a HUGE Mistake Read More »
Facebook’s Collection Ads have helped millions of companies boost their sales and drive discovery. The social media giant initially opted to go with image ads. But with video ads proving to be better at conversions, Facebook Collection Ads were soon launched. Collections Ads appear on the user’s News Feed and can showcase a video, a
New Facebook Collection Ads Dramatically Boost Sales for Advertisers Read More »
