Facebook will once again try to channel some of Google’s search success with its new and improved Search Ad feature. However, the ads will only be seen by users in North America. The new Search Ads will work the same way as conventional search engines. The user will type what they are looking for in […]
Facebook Tests Search Ads for Businesses in North America Read More »
The average consumer is inundated with hundreds of ads every day. Advertisements have gotten so prevalent that they have become just white noise to most shoppers. This is why personalization is now more crucial than ever before. If your ad is not customized to show what a particular shopper wants, then your offer is as good
Could Your Business Benefit From Using LinkedIn Dynamic Ads? Read More »
Wouldn’t it be great if your business could be in real-time contact with your potential customer while they are looking at your ad or business listing in a directory or search engine? With Yellzz Super Ads, businesses can do just that. Yellzz has partnered with various marketplaces, directories, and is currently in a small pilot
Yellzz in Lead Gen Pilot with Microsoft Bing Search Engine Read More »
Based on a successful delivery trial in China via Alibaba and Uber Eats in Miami, Starbucks has announced that they are adding delivery nationwide. Starbucks COO Rosalind Brewer says they are still looking at the total cost of delivery very “carefully” but they are emboldened by the higher average sale with delivery orders. Rosalind Brewer,
Starbucks Delivery via Uber Eats Goes National After Seeing Higher Average Sales Read More »
It’s no secret that personalized marketing can solidify brand loyalty, improve customer experience, and boost profit margins. In fact, one recent study showed that persuasive personalization can have a positive impact on revenue by as much as 15 percent. However, personalization is a challenge in itself. Traditional marketing would make use of what the shopper
Read Your Customer’s Digital Body Language, Boost Sales! Read More »
The discovery of another privacy flaw has pushed Google to shut down Google+ much earlier than expected. Google announced on December 10 that it had discovered a security issue that potentially left more than 50 million accounts vulnerable in November. The revelation came shortly on the heels of a previous admission that a security lapse
About a year and a half ago Chick-fil-A decided to go back to their roots of being a people first business in their use of email marketing. They scrapped multiple email databases and multiple email templates and most importantly focused on answering real customer needs through personalization generated from many customer touch points. This has
Email is Our Biggest Driver of Keeping Somebody Engaged Read More »
Self-made marketing expert Neil Patel released a video titled, How Digital Marketing Will Change in 2019. Patel outlines 7 Trends that all businesses and content producers should embrace for successful digital marketing in 2019: “Digital marketing is going to change in 2019,” says NeilPatel. “What’s been working for the last few years is not anymore.
Neil Patel’s 7 Trends to Embrace for Successful Digital Marketing in 2019 Read More »
Instagram is one of the most formidable social media platforms today. It now has over a billion active monthly users, a fact that businesses should take advantage of. One of the best ways to do this is via an Instagram contest or giveaway. It will put your brand in the spotlight and improve customer engagement.
5 Instagram Contest Ideas That Will Skyrocket Your Following Read More »
A 7-year-old is proving that you’re never too young to become an entrepreneur. Ryan, the star of Ryan ToysReview, is reported to be the highest-paid person on YouTube. According to a Forbes report, the tyke has made $22 million from June 2017 to June 2018. The premise behind Ryan’s YouTube videos is very simple. He’s
This 7-Year-Old Kid Raked in $22 Million Reviewing Toys on YouTube Read More »
