DigitalTransformationTrends

New AI-Powered Email Capabilities Released Into Salesforce Marketing Cloud

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“We’re making email marketing even smarter with a set of new AI capabilities getting released into Salesforce Marketing Cloud,” says Salesforce VP Armita Peymandoust. “One of them is Einstein Engagement Frequency. The other one is Einstein Send Time Optimization. We also have Einstein Content Tagging out and available today to our customers. Email is definitely […]

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Digital Changes the Game Entirely, Says Delta Air Lines CEO

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“Digital changes the game entirely,” says Delta Air Lines CEO Ed Bastian. “The big thing you’re going to see us do is to bring the technologies, not just into the hands of the customers going mobile in terms of controlling your experience with Delta, but into the hands of our employees. This is so that

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Tableau With Salesforce Supercharges Our Organizations, Says Salesforce CEO

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“The third cornerstone of digital transformation is the analytics and the visualization and the business intelligence to see everything in your company,” says Salesforce co-CEO Marc Benioff. “There’s no more amazing company in that category then Tableau whose mission is to make sure that the world can see and understand data. This is just going

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Everything Can Be Digital At The End Of The Day, Says Wingstop CEO

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“Everything can be digital at the end of the day,” says Wingstop CEO Charles Morrison. “We still take a lot of phone orders and a lot of people still walk. So every time somebody accesses us we want the opportunity to digitize that transaction. Why? Because the digital transaction tends to have almost a five-dollar

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Every Digital Transformation Begins and Ends With the Customer, Says Salesforce CEO

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“Every company is going through a massive digital customer transformation,” says Salesforce CEO Marc Benioff. “When you see this transformation happening it’s just incredible to watch. I mean this is as big as Y2K was for the tech industry. Every company is going through it. Every one of these major transformations is exactly that, it

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Combination of 5G and Wi-Fi 6 is Incredible, Says Boingo CEO

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“5G is not really hype, it’s here and it will emerge over time,” says Boingo CEO Mike Finley. “I think it’s going to come faster than 4G did. You have all the U.S. operators engaged and you have operators all over the world that are launching and want to launch 5G products. At Boingo, we’ll

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We Are Disrupting Old-School Legacy Security, Says Zscaler CEO

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“I looked at the world changing and saw that the way we work, how we work, and where we work was changing,” says Zscaler CEO Jay Chaudhry. “The security that was being offered by many vendors was meant for protecting offices. I said let’s build security in the cloud as a cloud security platform similar

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Identity Is the Central Platform For Companies To Embrace Cloud

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“One of the things powering our growth too is that more and more technology leaders and people in the security industry and customers and users are understanding the importance of identity,” says Okta CEO Todd McKinnon. “They’re going from a world where they were thinking about cloud computing, firewalls, and VPNs, and now they’re thinking

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VMware Is Now a Platform For Digital Transformation, Says CEO

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“We believe that our conversations now have gone from targeted to holistic to be this platform for their digital transformation,” says VMware CEO Pat Gelsinger. “That core idea of how do they get to that digital future, that’s not an IT discussion anymore, that’s a business strategy conversation. That’s why we are seeing this real

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How McDonald’s Is Using Data, Machine Learning, and AI to Accelerate Growth

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“Our acquisition of Dynamic Yield has brought us a lot of excitement,” says McDonald’s CEO Steve Easterbrook. “Very simply put, in the online world when we’re shopping and we pick an item and put it into our shopping basket, any website will automatically suggest two or three things to go along with it. We’re the

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