E-commerce & Social Media

Small Businesses: 6 Digital Marketing Strategies to a Successful Holiday Season

By Dan Pratt Sigh. It’s that time of year again. The abundance of Christmas items starting to line store shelves can only mean one thing: The holidays are sneaking up on us. For many businesses, the holiday season represents an insanely busy time of year. So busy, in fact, that the National Retail Federation (NRF) reports

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10 Best Strategies to Convince Customers to Purchase From Your E-Commerce Website

By Basem Temraz Every e-commerce entrepreneur will ask themselves this question at one point or another: How do I get people to purchase from my website? How do I effectively compete online? How do I increase revenue? While every entrepreneur’s situation is slightly different, based on their target market, product, and objectives, it turns out

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7 Ways to Effectively Scale and Grow Your Online Business

A common trait that you’ll find among many online business owners is that they’re never quite satisfied with the status quo, no matter what level of success they’ve achieved. Whether it’s called ambition or the entrepreneurial spirit, these business owners are constantly looking for ways to take their businesses to the next level. But doing

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5 Foolproof Ways to Build Customer Trust in Your Website

By Zachary Paruch The internet is filled with anonymity, as anyone can start a website and post content or sell things. New websites and online stores pop up every single day, but there is no one that can verify their legitimacy or their claims. Trust is a scarce—but extremely valuable—commodity. Your favorite brands are just that

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Do Customers Secretly Hate Your E-Commerce Website?

For e-commerce retailers, little things can make a big difference in whether your company thrives—or takes a dive. One not-so-little thing is the user experience shoppers find when they visit your site. A recent survey asked 1,000 U.S. e-commerce shoppers what they like and don’t like about e-commerce websites. Read on to find out if

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9 Online Sites to List Your Brand-New Business

You’ve put your heart and soul into launching your small business. Now you need to help customers find you. In addition to investing in sales and marketing efforts, you can get your business in front of your prospects via a variety of online sources, many of which offer free basic listings. Here are nine essential

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business website

How to Create a Website for Any Type of Business

Creating a website for your business doesn’t have to be a headache and it certainly doesn’t require hiring an expensive design agency to create it for you. Depending on the type of business you own, there are several quick and affordable solutions. There are three main categories of business websites: Simple and information website that

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Trend Leader

The Biggest Internet Trends You Need to Pay Attention to Right Now

Those who stay tapped into what’s happening on the internet know well the name Mary Meeker. Every year, she publishes an in-depth report on trends that we need to pay attention to. You may not have been as eager as me to dig through the 300+ slides in the 2017 report, so I have extracted

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