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How to Increase E-commerce Upsells with E-mail Marketing

bounce rate, customer conversions, E-Commerce, e-mail, Email Marketing, new customer, SEO BLOG, upsells /

Most marketing is aimed at attracting new customers and leads to your business, but it’s easy to forget that your existing customers matter a lot, too – maybe even more. Studies show that existing customers are nearly twice as likely to convert as new leads when it comes to other products and services. BI Intelligence found […]

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7 Types of Interactive Content—Why and How to Use Them

assessments, brand loyalty, calculators, content marketers, Content marketing, e-mail, E.A.T. Principle, engagement rate, infographics, Interactive Content, marketers, polls, Quizzes, ROI calculator, SEO BLOG, shareable content, surveys, video, White Papers /

My mother gave me an unintentional surprise a few weeks ago: she told me that “content is king.” My mom certainly isn’t an undercover content marketer — she uses the Internet to interact on Facebook and read gardening blogs — so this just proved to me that all Internet users are aware that content is

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