With Cyber Monday the holiday shopping season now has yet another lucrative day of marketing retailers can take advantage of. According to the DHL 2019 Holiday Shipping Survey, the anticipation for holiday shoppers is high among ecommerce sellers. However, it is not as high as in 2018. 2019 Holiday Ecommerce Outlook The outlook is being […]
Anticipation for Holiday Shoppers High for 71% of Ecommerce Sellers Read More »
By Martyn Cook In my first book, You’re Just One Great Ad Away From Success, I wrote about knowing your customer and building out a customer avatar. If you were a consumer of my first book then you may well remember the chapter. I drew a terrible stick figure with speech bubbles around it containing
Improve Your Sales by Getting to Know Your Customers Read More »
If you’re interested in exploring online business ideas, ecommerce can be the perfect way to go. Selling online looks a bit different for everyone. With so many different platforms, products and business models to choose from, there’s no shortage of ecommerce business ideas out there. More and more people are buying products online, from everyday
50 Ecommerce Business Ideas – Small Business Trends Read More »
There’s a new one step way to set up a small business eCommerce site using WordPress. GoDaddy recently announced a WooCommerce integration. It makes the process easier for GoDaddy WordPress users. This new tool combines several features like hosting services. It’s great for SMB owners who don’t have digital experience and/or a big tech department.
GoDaddy and WooCommerce Integration Big News for Shop Owners Read More »
Amazon 2019 Third Quarter Earnings Shock Amazon reported third-quarter profit of $2.1 billion yesterday, or $4.23 a share, on sales of $69.98 billion. Now to me that sounds pretty good compared to sales of $56.58 billion a year ago, but earnings declined from $5.75 a share, the first time Amazon earnings decreased year-over-year since June
Expired Food, Rogue Selling Coaches Add to Tough Earnings for Amazon Read More »
“Direct-to-consumer should not mean online only,” says the fashion entrepreneur. Connie Loizos @Cookie / 7 hours Natalie Massenet, the fashion entrepreneur who founded the designer fashion portal Net-a-Porter, chaired the British Fashion Council for four years and today runs Imaginary Ventures, a venture firm that’s focused on consumer startups, took the stage a bit ago
Founder-investor Natalie Massenet on how new brands win – TechCrunch Read More »
From visual search to computer vision, natural language processing to predictive modelling, machine learning underpins all kinds of innovations that are levelling the playing field by giving retailers of all sizes access to the same tools as behemoths like Amazon – and allowing them to develop cutting-edge online and in-store experiences. This in-depth briefing will
How machine learning is transforming retail both online and offline – Econsultancy Read More »
Amazon Pay users in India can now use voice command with Alexa to pay their utility, internet, mobile, and satellite cable TV bills, the e-commerce giant said on Wednesday. This is the first time, the company said, it is pairing these functionalities with Amazon Pay in any market. The e-commerce giant, which competes with Walmart’s
There’s a strategic cost to the defection of Visa, Stripe, eBay, and more from the Facebook-led cryptocurrency Libra Association. They’re not just names dropping off a list. Each potentially made Libra more useful, ubiquitous, or reputable. Now they could become obstacles to the token’s launch or growth. Fearing regulators’ inquiries not just into their Libra
Why each Libra member’s mutiny hurts Facebook – TechCrunch Read More »
Looking at what big B2C brands get right can help inform your strategy and show you what the next marketing trends are likely to be. According to a recent survey, only 32% of B2C marketers thought that they were proficient in what they do. B2C marketing requires thoughtful strategizing and planning. It can also benefit
4 marketing lessons from B2C giants Read More »
