It’s no secret that in the fashion sector, where free shipping and free returns are standard, returns are rife. Fashion retailers are seeing returns rates upwards of 25% online compared to the 8% in store. Last week I came home to find my girlfriend had bought six dresses, only to try them on and return […]
How fashion retailers can factor returns into their paid search campaigns – Econsultancy Read More »
Anomaly detection is about identifying outliers in a time series data using mathematical models, correlating it various influencing factors and delivering insights to business decision makers. Using anomaly detection across multiple variables and automatically correlating it among them has significant potential to increase sales and margins for a typical ecommerce business. Advances in artificial intelligence,
5 reasons why anomaly detection is important for your ecommerce business Read More »
The concept of supply-chain optimization isn’t new. In fact, some sources trace its roots as far back as 1911, when mechanical engineer Fredrick Taylor — who penned The Principles of Scientific Management — targeted the process improvement of manual loading in his work. Since then, improvements in basic, labor-intensive processes have progressed to the current
Where is Supply Chain Optimization Heading by 2020? Read More »
The deck is stacked against luxury brands when it comes to the major eCommerce platforms. Amazon, Target and Walmart all have intricacies that make breaking through as a luxury brand difficult. Some of the challenges are structural with the platform themselves – but shifting consumer preferences also make success on the major eCommerce platforms difficult
eCommerce Platforms are an Uphill Battle for Luxury Brands Read More »
Beauty Bay, the independent online beauty retailer, has recently revamped its website in a bid to become a ‘digital-first’ brand. The move comes in conjunction with wider changes in the brand’s culture and identity, based on market research Beauty Bay undertook in 2018. Ahead of changes made in the US last year, Retail Times reports
How Beauty Bay’s new website combines content, commerce and awesome UX – Econsultancy Read More »
Ecommerce continues to grow as more stores appear online and more sellers choose to sell on online marketplaces. As ecommerce grows, it also evolves. For example, an online marketplace like Amazon has multiple product categories available, insightful customer reviews attached to most listings, and search history to guide shoppers. Features like these make for an
A Guide to Buying UPC Codes in Order to Sell on Amazon Read More »
Home / eCommerce / How to Start an Online Store and Make It Successful With WordPress – A Complete Step by Step Guide for 2019 By Karol K August 8, 2019 If you’re wondering how to start an online store — a successful e-commerce store — with emphasis on successful then you’re in the right
How to Start an Online Store and Make It Successful With WordPress! Read More »
Finding a void in the market and carving your niche according to the target audience can help you scale your online store and make you stand out among the other online merchants. Statistics confirm that there are nearly 24 million e-commerce sites across the globe. So, if you are an e-commerce startup owner, it’s normal
6 effective strategies to make your e-commerce startup stand out Read More »
Last week, we hosted another happy hour here at our New York office. This one was titled “Energizing Ecommerce: Retail winners, losers, and Amazon,” and was created in collaboration with Jumpshot. Here are highlights from the event around Amazon and Google, and their market shares in ecommerce. Our speaker for the evening was Steve Kraus,
Google + Amazon: Data on market share, trends, searches from Jumpshot Read More »
Zalando was founded in 2008 and has grown from an online shoe shop to an online fashion platform, with 2018 revenue of €5.388 billion across its 17 European markets. The company describes what it does as connecting customers, brands and partners. That means customer-centric shopping with personalization, smooth payment and customer services, and easy returns.
