Changing retail trends – in particular the rise of online shopping – are one of the biggest topics that we cover at Econsultancy and one that we’ve been writing about more or less since the beginning. But even within online retail (ecommerce) alone, we’ve seen huge shifts and changes over time – online retail in […]
20+ stats that show how online retail is changing – Econsultancy Read More »
If you’re selling on eBay for the first time, setting up new listings and optimizing them for sales can be a daunting task. Product images have to be attractive and stand out, and your descriptions have to speak to the solutions and benefits that matter to your audience. On top of that, your pricing has
A Beginner’s Guide to Pricing Your Items on eBay Read More »
“Alibaba.com is the largest B2B marketplace on the planet,” says John Caplan, the North America B2B President at Alibaba Group. “Today is a great day for US small businesses. Manufacturers and wholesalers can join Alibaba.com today to sell to the world. The platform is now open to enable those businesses to reach the 190 countries
Alibaba.com Opens World’s Largest B2B Marketplace To US Businesses Read More »
Chart of the Week: More than three in five consumers say that retail innovations or solutions have made shopping experiences easier, with online shoppers seeing the biggest benefits More customers now expect a seamless, personalized shopping experience. Whether they are buying in person or online, people want a quick and easy experience, something that is
Retail innovations making shopping easier for three in five consumers Read More »
American consumers, if not global consumers, have become Subscription Nation. Sure there are the staples: Netflix, Spotify, cell phone plan, health insurance (kidding); but we’ve only recently been on the subscription box kick, and its impact has been shaking up eCommerce. According to Fuel by McKinsey, the subscription eCommerce market is worth about $10 billion
The Radical Growth of the Subscription Box Industry in eCommerce Read More »
Welcome back to our monthly round-up of the biggest and most interesting digital marketing stories in China. This month, we take a look at some of the biggest trends in the ecommerce industry – from social commerce to the increasing popularity of Chinese homegrown brands and the SCMP’s 2019 China Internet Report. We also take
The biggest digital marketing stories in China: July 2019 – Econsultancy Read More »
(Image Source: Pixabay) We’ve all heard the saying, “Don’t judge a book by its cover.” And yet, that’s exactly what we do — we judge everything by its cover. Ecommerce sites aren’t any different. In fact, it only takes a visitor about 50ms (0.05 seconds) to make up their minds about your ecommerce website. What
How to Design an Ecommerce Store That Will Convert Visitors Into Customers Read More »
StockSnap / Pixabay Refunds are a part of business regardless of whether you sell a tangible product or a digital product. However, the refund process is much different for a customer with a digital product as compared to a physical product. Getting a refund for a digital product usually only requires an email. The buyer
7 Keys to Minimizing Refunds of Your Digital Product Sales Read More »
“The most important thing that we look at is the underlying health of the marketplace,” says eBay CEO Devin Wenig. “For me, that really comes down to three things. It’s how many people are shopping with us? How many people are selling with us? And how much inventory is in the marketplace? What’s on the
We’ve Seen Active Buyers Consistently Grow, Says eBay CEO Read More »
The first thing I want to address in this article is jargon. Marketing and start-ups are full of reinvention, often not in the way we’d expect. There is a lot of unnecessary rebranding of established terms. We hear constantly about the abbreviations and names of supposedly new ideas. Part of this is rediscovery, while other
Digitally Native Vertical Brands: direct to consumer heaven or overhyped? Read More »
