Stitch Fix founder and CEO Katrina Lake says that “we are still early in the journey but have learned a lot in the last couple of years on the marketing front.” Stitch Fix, an online subscription and personal shopping service, was established in 2011 in San Francisco and went public in 2017. Katrina Lake, founder, and CEO […]
Stitch Fix CEO Says Localization and Brand Marketing are Key Read More »
What if going to a store was easier than shopping online where you could just walk in and pick up your purchases and walk out with payment happening all in the background? You have heard about Amazon’s cashierless stores, Amazon Go, and their plans to open thousands of those stores in the coming years. Now
In 5-10 Years Every Store Will Be Checkout Free Read More »
Amazon 4-Star is Amazon’s first retail store focused on selling Amazon’s products. The first of presumably many stores just opened in the Soho area of New York City and of course has made a big splash in the media. But what’s special about this store and what makes it a unique shopping experience? Amazon Physical Stores
What is Uniquely Different About the New Amazon 4-Star Store? Read More »
Mastercard and Microsoft recently announced its latest collaboration—the Mastercard Track. The program is described as a distinct trade platform that can be used worldwide. It will reportedly simplify and automate payments between companies. Payments are supposed to be a fundamental and essential aspect of any business transaction. However, a lot of companies struggle with late
Microsoft, Mastercard Teamup Enables Small Businesses to Trade Globally Read More »
One of the most fascinating entrepreneurs and CEO’s in the world is Marcus Lemonis, star of CNBC’s The Profit and CEO of Camping World, Good Sam Enterprises, and Gander Outdoors. He recently sat down with Jim Cramer of Mad Money to discuss his strategy for growing Camping World Holdings, Inc. (CWH) by focusing on high margin subscription-based
Marcus Lemonis and Camping World Targeting the Millennial Read More »
You’ve all heard the story of Jamie Siminoff, creator of Doorbot, later renamed Ring, who was famously rejected on national TV on SharkTank, but then went on to create a wildly successful business. Earlier this year Amazon paid a reported $1 billion in cash for the business. Recently, Jamie Siminoff, Founder and Chief Inventor of Ring,
Jamie Siminoff of Ring – From a SharkTank Reject to an Amazon Success Read More »
Recently, SnackNation secured $12 million in Series B funding and is on a roll with their digitally integrated healthy snack delivery business. SnackNation may be focusing on snack delivery now but it’s really building a consumer insights and consumer products delivery platform that can plug in anything. Thanks @BuiltinLA for naming @SnackNation one of the
How SnackNation’s Predictive Analytic Engine Fuels Their Success Read More »
A growing number of people around the world are using the voice search feature in their smartphones and smart speakers to find information, confirm appointments, and even order food. However, one area that voice technology seems to be lagging behind is voice commerce. Rise of Voice Technology Telling a computer to retrieve information or to
Voice Commerce: Is It Living Up to Its Early Hype? Read More »
One of the most important topics for retailers is getting your listings to the top of eBay search results, or in other words, eBay SEO. For many businesses, learning how to do effective eBay SEO can literally mean the difference between making a few hundred bucks or thousands of dollars. JR Business recently talked about
How to Make $70,000 with One eBay Listing Read More »
Content marketing is reshaping ecommerce for companies large and small. That’s because marketing is about trust first and foremost and marketers are realizing that quality content builds trust quicker than traditional advertising. Tim Turner Forman of a new startup called The Tot and Matt Osias of Hawke Media recently discussed how to start a content-driven
How Do You Measure the Success of a Content-Driven Marketing Strategy? Read More »
