Every year, 80% of new year’s resolutions fail by the time February rolls around. Launching your email marketing strategy shouldn’t be one of them. That’s why we created a simple, 7-day challenge to help you dominate email marketing in 2019. By the end of it, you’ll have launched the most important parts of a successful […]
The 7-Day Challenge to Jump-Start Your Email Marketing in 2019 Read More »
For as long as there has been email, there have been people predicting its downfall. I can’t tell you why. Perhaps the early naysayers had a bad experience trying to make the jump to near-instant communication with their coworkers. Others may have jumped on the bandwagon after marketers got their hands on email and turned
Are SMS and Push Notifications Replacing Email? Read More »
Yes… It is that time of the year again. ‘Email Marketing Trends’ is back, and we’ve got a brand new 2019 edition ready for you. Somehow, you survived 2018; although probably around May a part of you thought you wouldn’t make it to the summer… let alone, 2019! But you emerged from the GDPR saga
Email Marketing Trends to Boost Your Emailing Strategy in 2019 Read More »
Have you heard of artificial intelligence? Today, it’s a favorite topic among email marketers. Experts from different areas get excited about the possible applications of AI. On the other hand, most marketers don’t really understand how to use AI solutions in practice. AI has its specifics, it requires proper investment and resources. At the same
Why You Should Optimize Your Email Campaigns With AI Read More »
Emails are still the prevalent form of communication for salespeople. As much as 50% of customers also prefer to receive offers via email. A recent survey by Edison Software revealed, however, that 74% of customers find themselves overwhelmed by the email overload. These people also stress that they will miss an important email because of
12 Powerful Email Writing Tips to Make Your E-mails Stand Out Read More »
The holidays are here, and we’re in the homestretch before everyone turns their full attention on 2019. You’ve probably been pushing holiday promotions and seasonal offerings in some form for every stage of the customer journey, but these marketing campaigns are coming to a close and it’s time to think forward. Before jumping right into
Non-Promotional Holiday Email Ideas To Transition Into The New Year Read More »
As Cyber Monday sales top $7.869 billion for 2018, a 19.3% year-over-year increase from 2017, many marketers are eager to “reward” their customers for their loyalty with ongoing promotions and offers to the inbox. It’s a great strategy when executed correctly. Brands are able to create special, individualized offers for existing customers and continue to drive sales
Loyalty Programs and Holiday Mailing Read More »
In an age of tweets, memes and fast fact overload, there’s something refreshing about podcasts as a medium to keep up with the ideas and knowledge you need in your life, and in your work. It also certainly beats reading another ebook, company memo, or…blog post? Oh no… 🤔 Anyways, in those transition moments throughout
2018’s Best Podcast Episodes for Email Marketers Read More »
Back in 1998, AWeber invented email automation. Ever since, our team has continued to innovate email marketing. This year was no exception. We created tools for the modern marketer to connect with their audience anywhere and anytime. We crafted content to help new and experienced businesses alike launch impactful, successful email marketing campaigns. And we
117 Tools to Help You Be the Best Email Marketer in 2019 Read More »
rawpixel / Pixabay Man is a social animal. We set ourselves apart from animals by how we communicate and present ourselves. Similarly, the notion of a brand is built on how the brand portrays itself in the eyes of its customers and prospects. Out of the multiple channels of communications between a brand and a
10 Common Email Etiquette Mistakes to Avoid in Your Marketing Campaigns Read More »
