EnterpriseCustomer

Using Augmented Intelligence to Build Trust in Brands

AI, ArtificialIntelligenceTrends, BrandBuildingPro, branding, ceo, CEOTrends, CIOProNews, CMOTrends, ContentManagementNews, DigitalTransformationTrends, EnterpriseCustomer, IoTUpdate, MarketingAI, SoftwareEngineerNews, Sparroh, Vivian Chan /

Many companies are working to build authentic and trusted brands with consumers. This is especially true with pharmaceuticals, biotech, and med-tech companies. The CEO of Sparrho, Dr. Vivian Chan, says that their approach combines artificial intelligence and 400,000 Ph.D.’s to deliver scientific data to companies. This data helps companies back up their marketing messages which […]

Using Augmented Intelligence to Build Trust in Brands Read More »

Email is Our Biggest Driver of Keeping Somebody Engaged

Chick-Fil-A, DigitalMarketingNews, Email Marketing, Emily Randall, EnterpriseCustomer, EnterpriseMarketingNews, MessageGears, Truett Cathy /

About a year and a half ago Chick-fil-A decided to go back to their roots of being a people first business in their use of email marketing. They scrapped multiple email databases and multiple email templates and most importantly focused on answering real customer needs through personalization generated from many customer touch points. This has

Email is Our Biggest Driver of Keeping Somebody Engaged Read More »

Incredible Wave, Global Phenomenon of Digital Transformation

digital transformation, EnterpriseCRMNews, EnterpriseCustomer, InsideOffice, ITManagementNews, Keith Block, mulesoft, Salesforce, SalesNews /

Cloud adoption is just in the very early days says Salesforce co-CEO Keith Block. He says that over the last few years we’ve been in a perfect storm of cloud and mobile and data science and artificial intelligence coming together that have given companies the opportunity to reinvent themselves and reinvent their business models. Block

Incredible Wave, Global Phenomenon of Digital Transformation Read More »

Who’s Not Going Through a Customer Transformation?

Apple, Citibank, CRM, CRMNews, CTOUpdate, Dara Khosrowshahi, EnterpriseCRMNews, EnterpriseCustomer, Marc Benioff, Michael Corbat, mulesoft, Salesforce, ServiceMaster, Terminix, uber /

Salesforce is booming and the reason is that virtually every company in the world is going through a huge digital transformation, according to Salesforce co-CEO Marc Benioff. “The reason why is every company that we’re dealing with is going through a huge digital transformation and every digital transformation begins and ends with the customer,” says

Who’s Not Going Through a Customer Transformation? Read More »

We Connect Content Marketing to Sales

Analytics, Avishai Sharon, CIOProNews, Content marketing, ContentManagementNews, DigitalMarketingNews, EnterpriseCustomer, ROI, Trendemon /

The CEO of TrenDemon, Avishai Sharon, says that they created their cloud-based software solution in order to help companies prove that the marketing content they produced also achieved business goals and sales. In order to show this correlation, the TrenDemon software analyzes all of the different touchpoints the customer has had over his lifecycle and

We Connect Content Marketing to Sales Read More »

For the First Time Ever We Have Backlogs of 7 Years Instead of 2

Aerospace, Boeing, Dennis Muilenburg, EnterpriseCustomer, EnterpriseMarketingNews, EnterpriseWebPro /

The CEO of Boeing, Dennis Muilenburg, says that for the first time ever Boeing has airplane production backlogs of seven years instead of just two. He said that this demand is driven by the rising middle class throughout the world. Boeing has a current backlog of over 5,800 commercial airplanes. Dennis Muilenburg, Boeing CEO, recently

For the First Time Ever We Have Backlogs of 7 Years Instead of 2 Read More »

John Malone says Disney Needs What Apple and Amazon Have… Massive Direct Consumer Relationships

Amazon, Apple, Disney, EnterpriseCustomer, EnterpriseMarketingNews, Jeff Bezos, John Malone, Liberty Media /

Liberty Media Chairman and legendary entrepreneur and investor John Malone says that although Disney has a great brand, what they don’t have is a massive number of direct consumer relationships. John Malone, Liberty Media Chairman discussed Disney with CNBC’s David Faber: Disney Doesn’t Have Massive Direct Consumer Relationships Disney has a great brand, there’s no

John Malone says Disney Needs What Apple and Amazon Have… Massive Direct Consumer Relationships Read More »

Pandora to Make Sirius Subscribers More Sticky

ceo, EnterpriseCustomer, EnterpriseWebPro, james meyer, MarketingNews, pandora, radio, SIRIUS, SiriusXM /

SiriusXM CEO James Meyer says that Pandora will make Sirius subscribers more sticky and will overall reduce churn. Meyer indicates that Pandora’s focus on advertising revenue will also help Sirius monetize the two-thirds of auto sales free trials that don’t convert to a paying SiriusXM subscriber. James Meyer, CEO of SiriusXM, discussed the Pandora acquisition on

Pandora to Make Sirius Subscribers More Sticky Read More »

WP Twitter Auto Publish Powered By : XYZScripts.com
Exit mobile version