EnterpriseeCommerce

Thinking About Using AI to Recruit New Staff? Amazon’s Failed Experiment Might Have You Thinking Twice

Companies that are planning to use artificial intelligence for recruitment should think twice before doing that. A new report revealed that Amazon’s AI machine learned gender bias and weeded out women as potential job candidates. The machine even downgraded applicants based on the school they attended. A growing number of employers are using AI to […]

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Thinking About Using AI to Recruit New Staff? Amazon’s Failed Experiment Might Surprise You

Companies that are planning to use artificial intelligence for recruitment should think twice before doing that. A new report revealed that Amazon’s AI machine learned gender bias and weeded out women as potential job candidates. The machine even downgraded applicants based on the school they attended. A growing number of employers are using AI to

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Amazon is a Monopoly that Should be Broken Up

NYU Stern Professor Scott Galloway says that Amazon is a monopoly that should be broken up. “When one company can take down the price of any other consumer company, almost by a third, just with press releases, I would argue that the markets are no longer competitive. The key to this great system we call

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“Adobe Has Really Been on a Tear”

Digital marketing pioneer Adobe has really been on a tear says Adobe President and CEO, Shantanu Narayen. In May Adobe acquired commerce cloud platform Magento for $1.68 billion and in September of this year, they acquired Marketo, a leading B2B marketing automation company, for $4.75 billion. Previous to these acquisitions Adobe has primarily been a

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ThirdLove Leveraging Data and Tech to Successfully Compete With Victoria’s Secret

How does a startup compete with a huge brand like Victoria’s Secret which by some accounts has nearly a 50 percent market share? By being different and utilizing technology and data. That’s what Heidi Zak, co-founder, and Co-CEO of ThirdLove, says is key to their growth and success. Third Love co-founder and Co-CEO Heidi Zak

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How the World’s Largest Online Travel Company Used Acquisitions to Grow

Booking Holdings is the world’s largest online travel company that owns Booking.com, Priceline, Agoda, Kayak, Rental Cars and Open Table. Glen Fogle, CEO of Booking Holdings says that it is through acquisitions that the company was able to grow as big as it is with revenue now exceeding $12 billion per year. Glen Fogle, CEO

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5 Ways to Instantly Improve Your Product Description Page for Better Conversions

A visitor that arrives at your product description page is only a few clicks away from making a purchase. But whether they leave your site or buy your product depends in large part on the page design. Despite its importance, a lot of store owners don’t pay enough attention to their product page. Most are

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How Progressive Web Apps are Affecting Mobile Commerce in 2018 and the Future

Mobile devices are now a regular part of daily modern life. These days, most people carry a smartphone or tablet wherever they go. With the use and dependence of mobile devices growing every year, developers have had to constantly improve user experience for websites, apps, and digital marketing channels. These improvements have also served to

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Our Clothing as a Service (CAAS) Technology is not Disruptive

The clothing as a service business model is not disruptive for clothing retailers says CaaStle founder and CEO Christine Hunsicker. “It’s completely accretive and one of the big things about this technology is that it’s not disruptive. It’s not a disruptive model that’s threatening their businesses.” CaaStle is a fully managed service that allows retailers to

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Hopper CEO Says that their Travel App Predicts Future Prices via Big Data and AI

Hopper, an AI-driven prediction travel app that competes with Priceline and Expedia, is somewhat under the radar but actually has been around for over 3 years and has over 30 million users. Hopper founder and CEO Frederic Lalonde says that Hopper is fundamentally different because the app sees into the future. “We’re fundamentally different because the Hopper

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