UK desktop ad viewability improvements, Google’s first-price auction rollout, Facebook’s political ad policies changes, YouTube’s inappropriate content removal update This week has brought with it the news that the UK is seeing great rates of desktop ad viewability, with viewability reaching a record high in the second quarter of the year – great news for […]
Consumers don’t trust influencers, Facebook launches 3 new ad tools for small businesses, Amazon storing UK biometric data, Facebook relaxes cryptocurrency ad rules, Google’s new consumer privacy plans, Facebook removes “dangerous users”, digital ad revenues top $1bn, Facebook political ad warning and Singapore passes ‘fake news’ law. This week has seen a number of big
One of the most underrated aspects of digital advertising is ad placements. Advertisers tend to think that choosing an advertising channel is where their campaigns begin and end. Unknown to them, knowing where to place ads can help determine how strong or how weak of an impact a certain ad will have on audiences. Before
Updated guide to Facebook advertising placements [Infographic] Read More »
Three keys to evolving with Facebook advertising changes It’s the World Series of baseball and the monkey bars of the school playground. Facebook Ads is the battleground everyone is clamouring to dominate — probably because it’s becoming increasingly difficult to get right. To start with, Facebook as a platform is designed to change. The more
Surviving Facebook Advertising Changes | Smart Insights Read More »
