Facebook: Instagram

Facebook reorganizes internal teams, moves existing executives into new leadership roles

Channel: Social Media Marketing, Facebook, Facebook: Business Issues, Facebook: Instagram, Facebook: Messenger, Facebook: News Feed, SEO BLOG / Good To SEO

As the dust settles from Facebook’s Cambridge Analytica crisis, the company is putting in motion a reorg that impacts its product and engineering teams and is reassigning a number of current executives to new leadership roles. Per internal communications sent to Facebook employees, CEO Mark Zuckerberg has divided the company’s product and engineering teams into […]

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Instagram rolls out new messaging features for business profiles, expands action buttons to more third-party apps

Channel: Social Media Marketing, Facebook, Facebook: Instagram, SEO BLOG, Social media marketing / Good To SEO

Instagram is rolling out new ways for businesses to interact with their followers and is expanding the booking and payments feature it began testing last week. Now, messages to a business will show up in the business profile’s main Direct inbox versus the pending folder, and businesses will be able to star and filter conversations

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Instagram testing a booking & payments feature it first announced more than a year ago

Channel: Social Media Marketing, Facebook: Instagram, SEO BLOG, Social media marketing / Good To SEO

Instagram has started testing a new booking and payments feature that lets users book services and make direct payments to businesses directly from the app. Right now, the feature is only available to a limited number of partners and businesses on Instagram — one being Resy, an online reservation app for restaurants. The social platform

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Using machine learning to get more value out of your Facebook campaigns

Channel: Display Advertising, Channel: Social Media Marketing, Facebook, Facebook: Advertising, Facebook: Instagram, Facebook: Marketing, Facebook: Pages, How To Guides: Social Media Marketing, Machine Learning & Artificial Intelligence, SEO BLOG, Social media marketing, Social Media Marketing Column, Social Media Marketing: Advertising / Good To SEO

If there’s one thing the last few months have taught everyone, it’s that Facebook has a vast amount of data about its users. Understandably, the recent scandals have cast this revelation in a distinctly negative light — some users feel uncomfortable with their private data being shared. A handful of large brands such as Mozilla

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Mark Zuckerberg announces new ‘Clear History’ option & more at Facebook’s F8 Conference

Channel: Social Media Marketing, Facebook, Facebook: Advertising, Facebook: Apps & App Center, Facebook: Business Issues, Facebook: Buttons & Plugins, Facebook: Camera, Facebook: Facebook Exchange, Facebook: Instagram, Facebook: Marketing, Facebook: Messenger, Facebook: Oculus VR, Facebook: Video, SEO BLOG / Good To SEO

Facebook kicked off its F8 Developers Conference Tuesday with a keynote from CEO Mark Zuckerberg. “This has been an intense year. I can’t believe we’re only four months in,” said Zuckerberg, who was no doubt referring in part to the firestorm since Facebook suspended Cambridge Analytica for exploiting user data. He moved on, offering a

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Instagram tests scannable Nametags, taking another page from Snapchat’s playbook

Channel: Social Media Marketing, Facebook: Instagram, SEO BLOG, Snapchat, Social media marketing / Good To SEO

It appears Instagram is once again taking a page from Snapchat’s playbook. The Facebook-owned social media site confirmed it is testing Nametags, a feature that works similar to Snapchat’s Snapcodes, per TechCrunch. Instagram’s Nametags will let users create an image that other users can then scan with the Instagram Stories camera to follow someone. While

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Facebook & Instagram ads granted accreditation by the Media Rating Council

Channel: Social Media Marketing, Facebook, Facebook: Advertising, Facebook: Business Issues, Facebook: Instagram, Facebook: Instant Articles, Facebook: Marketing, SEO BLOG, Social media marketing / Good To SEO

After more than a year of audits by the Media Rating Council (MRC), Facebook has been granted accreditation for ads on both its platform and Instagram. According to a release from the MRC, the accreditation applies to ad impressions for both Facebook and Instagram’s desktop and mobile web sites, and mobile apps. “We recognized the

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Instagram expands shoppable organic posts to 8 more countries

Channel: Social Media Marketing, E-Commerce, Facebook: Advertising, Facebook: Instagram, SEO BLOG, Social media marketing, Social Media Marketing: Advertising / Good To SEO

Last year, Instagram launched shoppable organic posts for businesses in the US, giving brands the ability to add e-commerce links within their Instagram organic posts. Users can purchase without leaving the app. Today, the Facebook-owned photo and video app is expanding its shoppable experience for brands to eight more countries: the UK, France, Italy, Germany,

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74% of Facebook users visit the site daily & 51% go several times a day

Channel: Social Media Marketing, Facebook, Facebook: Instagram, Google: YouTube, Pinterest, SEO BLOG, Snapchat, Social media marketing, Statistics: Popularity & Usage, Statistics: Social Media, twitter / Good To SEO

Pew Research has released a new report summarizing social media usage and found, of the 68 percent of Americans using Facebook, 74 percent check the site daily and 51 percent say are on the platform several times a day. Conducted over the phone during a three-day period early in January, Pew polled 2,002 US adults

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Facebook unveils Trip Consideration for travel advertisers

Channel: Social Media Marketing, Facebook, Facebook: Advertising, Facebook: Instagram, SEO BLOG / Good To SEO

Facebook has announced its ad platform will now offer an optimization option called Trip Consideration, which will target users who are in the early stages of considering a trip. The option rolls out as another addition to the options for travel advertisers, who also benefited from the launch of Dynamic Travel Ads in October of

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