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Facebook Offers $250,000 for Original Content, Partners With Buzzfeed and Vox

Social media giant Facebook has started to farm out original content as it linked up with Buzzfeed, Group Nine Media, Vox, and others for its future video service. Reports revealed that Facebook is planning to roll out two types of video content. First is a 20- to 30-minute episode, where it holds sole proprietary rights. […]

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Instagram CEO Denies Company Copied Snapchat, Says They Were ‘Building Upon the Technology’

For some time now, Instagram has been accused of stealing ideas from Snapchat. Now, the social media company’s CEO has broken his silence to put a stop to all the talk. One of the glaring copying offenses that Instagram has been accused of concerns its Stories feature, which is reportedly a virtual reproduction of Snapchat’s

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EinhornHEADSHOT

Is Facebook The Electoral College of Social Media?

The Electoral College was originally established to make sure that there was a group of citizens who could make better informed decisions than the masses, in part because at the time of our nation’s founding many Americans were illiterate and ill-informed about politics. In a sense, Facebook has made a similarly well-intentioned decision; senior management

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Facebook users

Facebook Reaches a New Milestone — Two Billion Users!

Facebook has surpassed the two billion-user milestone, doubling their number of monthly active users in five years. The social media giant reached one billion monthly active users in October 2012, a few months after the company went public. Facebook’s new milestone makes its user base larger than the population of any single country. In fact,

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SG 14 Ways to Acquire Your First 100 Customers

17 Ways to Acquire Your First 100 Customers

UPDATED! This post was expanded for 2017 to include more ways to acquire your first 100 customers. Enjoy! Acquiring your first customers is more art than science. You don’t have spreadsheets full of data to pull from, you don’t have existing segments, and you’re not even sure who specifically will buy your product. You’re just testing out

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SG Riding the Video Content Marketing Wave to Boost Your Organic Reach

Ride the Video Content Marketing Wave to Boost Your Organic Reach

If your analytics show that your blog or social media channels are not reaching as many people as before, you are not alone. Businesses, large and small, are affected with this problem, and they are looking for ways to turn the problem around. Facebook alone has 1.28 billion daily users. And with the sheer amount

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