gdpr

Why a French ruling against a small mobile ad firm has ad tech on the defensive

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Earlier this month, French data authority CNIL put French ad tech company Vectaury on notice for violating consent-gathering rules under Europe’s General Data Protection Regulation (GDPR). Vectaury collects geolocation data through behind-the-scenes methods such as software development kits (SDKs) and real-time ad bidding (RTB) for mobile ad targeting purposes. The company specializes in mobile advertising aimed at […]

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Company execs could go to jail for misusing data under proposed U.S. data privacy law

A-From MTT, Channel: Martech: Analytics & Data, gdpr, GDPR - General Data Protection Regulation /

U.S. Senator Ron Wyden (D-OR) released a draft of federal privacy legislation on Thursday that would impose harsh penalties on senior executives of companies that misuse consumer data. With fines up to 4 percent of a company’s annual revenue, Wyden’s Consumer Data Protection Act [pdf] mirrors elements of Europe’s General Data Protection Regulation (GDPR), which

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Report: Apple expected to say GDPR a model for US privacy regulation

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According to a report from Reuters, Apple CEO Tim Cook will praise the European General Data Protection Regulation (GDPR) as a privacy model that the U.S. should emulate. This is according to an early look at prepared remarks that Cook will deliver at a conference of international data protection regulators being held Brussels, Belgium. Other

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Our Own Information is Being Weaponized Against Us (Full Text of Speech + Video)

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Apple CEO Tim Cook spoke at 2018 International Conference of Data Protection and Privacy Commissioners in Brussels last night and gave a bold and possibly controversial privacy speech. Cook directly challenged Facebook, and tech companies in general, to change their perspective on privacy. He also said that Apple is fully supportive of ‘a comprehensive federal

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GDPR complaints stack up across the EU as regulators prepare to issue fines

A-From MTT, Channel: Martech: Analytics & Data, gdpr, GDPR - General Data Protection Regulation /

It’s almost five months since Europe’s General Data Protection Regulation (GDPR) went into effect. Although the initial buzz around the sweeping legislation has died down, we’ve seen momentum in the United States toward stricter state data privacy laws such as California’s Consumer Privacy Act (CCPA) as well as possible federal legislation. More laws, mean more tools.

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Feds call for public comments on US privacy legislation ahead of Wednesday’s Senate hearing

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Ahead of Wednesday’s Senate hearing with top tech firms on the state of consumer data privacy, several pro-business groups have made their voices on the matter known. The latest is from the government itself. The National Telecommunications and Information Administration (NTIA) on Tuesday added an “unpublished notice” to the Federal Registry asking for public comment on the

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A day in the life of… a Chief Privacy Officer (post the GDPR deadline)

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Fatima Khan is Chief Privacy Officer at Demandbase. About three months into the enforcement of GDPR, the life of a privacy officer is an exciting and busy one. Here’s what Fatima Khan gets up to… (N.B. Econsultancy has a range of GDPR resources, from a comprehensive guide for marketers to online and face-to-face training courses.) Econsultancy: Please describe your job: What do you

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New report: Facebook and Google among tech firms lobbying Congress for ‘kinder’ federal data privacy laws

A-Post to MarTech Today, Channel: Martech: Analytics & Data, Facebook, Facebook: Marketing, Facebook: Privacy, gdpr, GDPR - General Data Protection Regulation, Google, Google: Privacy, Internet Marketing, Legal: Privacy, marketing automation, Marketing Tools, Marketing Tools: Analytics /

Earlier this month, we reported that the US government was finally starting to move toward adoption of a federal data privacy law, a move that has been long in coming for this administration, given its hesitancy to add any governmental regulations or restrictions to business. But before that law is crafted, tech firms want to

New report: Facebook and Google among tech firms lobbying Congress for ‘kinder’ federal data privacy laws Read More »

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