Google held a video-conferenced meeting with dozens of publishers in five cities, including New York and London, on Thursday to address concerns about GDPR. The new regulation that governs how companies treat EU citizens’ data went into effect Friday. The format of the meeting was an AMA (ask me anything) with legal and product executives […]
Google holds an AMA-style meeting with dozens of publishers on GDPR Read More »
It’s not the wave you’re expecting that knocks you down when you’re body surfing in the ocean. It’s the waves you didn’t expect, behind that first wave. It’s the same with Unintended Consequences. And, given its complexity and scope, it’s likely that the General Data Protection Regulation (GDPR) — whose implementation begins today — will
After GDPR, here come the Unintended Consequences Read More »
Following Facebook CEO Mark Zuckerberg’s appearance before the EU Parliament on Tuesday to address the company’s mishandling of user data, Facebook published three separate announcements covering its current efforts to stop the spread of fake news, fight misinformation campaigns and protect user safety. The overlap between these three issues has been a focus for Facebook
Facebook’s latest on fake news, misinformation campaigns & user privacy Read More »
It’s finally here! After several months of preparation, this week the General Data Protection Regulations (GDPR) finally comes into effect. This new European regulation will affect all companies, wherever their country of origin, and regulate the collection and processing of private data from European citizens. Methodology In order to make startups aware of their
Are Startups Ready for GDPR? We Look To The Numbers Read More »
At the time this article is being written, we are less than 10 days from the entry into force of the GDPR (General Data Protection Regulation) and you are certainly overwhelmed with information on this subject. For example, you may have already noticed that some measures need to be put in place, such as evaluating
How To Do A Requalification Email Campaign Read More »
If you read these pages regularly, you know that the General Data Protection Regulation (GDPR), a European law that governs the handling of European Union (EU) members’ data, will come into full force on May 25. But even with all the coverage — and there’s a lot — we’re still unclear as to how the
Read this post in French, German, Spanish, and Dutch. As the Data Protection Officer at MailChimp, it’s my responsibility to make sure that we’re prepared for—and compliant with—data privacy laws like the GDPR. A few weeks ago, our General Counsel wrote about the benefits of the GDPR and discussed the new tools that we’ve been
Updated Forms, Improved Subscriber Management, and More Read More »
Email marketing is a tried-and-true strategy for increasing conversions, and with a $38 return on investment for every dollar spent, it’s no wonder that this strategy holds fast as a mainstay component of any good marketing plan. However, successful email marketing campaigns are built on contact lists and consumer data – increasingly regulated commodities to acquire.
The Email Marketer’s 4-Step Guide to GDPR Compliance Read More »
With the General Data Protection Regulation (GDPR) soon to be in full force, marketers are looking to move away from their reliance on third-party data. GDPR is a set of sweeping rules that govern the handling of European Union users’ data, no matter where they are located. The deadline for enforcement of the legislation is
As GDPR approaches, marketers are moving away from their reliance on third-party data Read More »
GDPR (General Data Protection Regulation) is set to revolutionize how we process and store data in the digital age, with the aim of giving individuals more control of their personal data. Google Analytics will act as the data processor and your organization as the data controller since your organization is in control of what data
Is Google Analytics compliant with GDPR? Read More »
