As an agency whose primary focus is building digital experiences, it makes sense that the 2016 rulings to roll out the General Data Protection Regulation (GDPR) would be a subject on which we need to be well-educated. We know first-hand that one of the main benefits of having a website is the ability to process […]
What You Need to Know About General Data Protection Regulation Read More »
Perhaps your company hasn’t really done anything to get ready for the General Data Protection Regulation (GDPR), which goes into effect about two months from now. In that case, it may be time for GDPR triage. Tim Jesser, director of product marketing for Stockholm-based software asset management firm Snow Software, has a few suggestions. His
For all the procrastinators, here’s some GDPR triage Read More »
While deregulation has been a stateside trend over the past decade, the 28 members of the European Union are gearing up for a massive increase in regulations around data privacy in the form of the General Data Protection Regulation (GDPR) — and this regulation will make a splash across the pond as well. Briefly, virtually
All About the GDPR – Marketing Land Read More »
Editor’s Note: This article on what marketers need to know about GDPR appeared originally in Digital Marketing Magazine. It is just over two months until the new EU-wide General Data Protection Regulations (GDPR) come into force. Starting May 25, 2018, organizations could face potential heavy penalties for misuse of consumer data in a bid to
What Marketers Need to Know About the EU’s GDPR Read More »
A major change is on the business horizon. The General Data Protection Regulation (GDPR) will be in effect on May 25, 2018, bringing with it major changes to data protection laws. The question now is whether your company is ready for it. How it Affects US-Based Businesses Europe’s GDPR is designed to consolidate and bolster
GDPR Takes Effect in May, Is Your Business Ready? Read More »
Last week, the Interactive Advertising Bureau (IAB) released a draft version of a General Data Protection Regulation (GDPR)-friendly framework for advertising in a real-time bidding environment. That framework proposes that websites present visitors with consent options about using their data for specific ad purposes. (A version covering mobile apps is in the works.) A visitor’s
PageFair on IAB consent framework: ‘Violates GDPR’ Read More »
If you’ve been wondering how the heck consent to targeted advertising in the age of the upcoming General Data Protection Regulation (GDPR) is supposed to work, the Interactive Advertising Bureau (IAB) Europe is out with a proposed solution. This week, it is releasing a draft tech specification of its open source GDPR Transparency & Consent
IAB Europe unveils its GDPR Transparency & Consent Framework Read More »
No matter what type of business you have or where in the world you’re located, chances are that you’ve heard a lot lately about the EU’s new data privacy law, the GDPR. As General Counsel at MailChimp, a lot of my time over the last year has been spent preparing our business for this new
New GDPR Tools From MailChimp Read More »
Another day, and another survey showing organizational uncertainty about preparation for the General Data Protection Regulation (GDPR), now less than three months away. In this one, enterprise data management firm Solix conducted an online survey with more than 100 companies. While the sample was relatively small, the respondents were all IT professionals, thus giving some
Solix survey supplies more evidence of GDPR unreadiness Read More »
GDPR, the EU’s General Data Protection Regulation, comes into effect in May this year and many North American companies are still asking themselves how this will relate to them, how they can best prepare for these changes, and how to avoid potentially massive fines. Mailjet, a GDPR-compliant email service provider, is hosting a 3-part webinar
How will it affect your business? Read More »
