General

How to Grow Your Email List as an Ecommerce Brand (A Beginner’s Guide)

It’s important you recognize the significance of your email marketing strategy. It’s an essential method of communication with your ecommerce customers. Email will probably be your most profitable channel if you nurture it right. Don’t believe me? Activewear brand Rone is able to generate $80,000 in sales during product launch purely from its email list. […]

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How to Create a Customer Journey Map That Converts

General, SEO BLOG / Good To SEO

What strategy is your company using to improve the customer experience? Hopefully, you’re taking multiple approaches to enhance your customer service department. Here’s the trick. Are you looking at the customer experience strategy from an internal company viewpoint? Or are you trying to see the customer’s perspective? Journey maps help you get inside the mind

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Here’s the Process to Help You Consistently Build 7 Backlinks a Week

General, SEO BLOG / Good To SEO

Are you familiar with backlinks? If you’re not or if you’re just getting used to the concept, you need to make this common term part of your everyday vocabulary. By definition, a backlink is an incoming hyperlink from one website to another. Anytime a website mentions your name, brand, or company with a link to

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Everything You Need to Know Before You Start A/B Testing

General, SEO BLOG / Good To SEO

Do you think your website is performing to its full potential? It’s frustrating if you’re not getting enough clicks and conversions on your website. The layout of your page might be the issue. Think about the goal of your website. The layout of your website should match the goal for your website, depending on your

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Should You Jump on the Live Video Bandwagon?

General, SEO BLOG / Good To SEO

Social media platforms have evolved. Today, you can do much more than just write posts, comments, upload pictures, and videos. Now you have the option to live stream with your audience. It’s a cool concept, but should you be doing this? Absolutely. People love videos. But you just need to make sure you’re effectively using

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9 Simple High ROI Shopping Cart Abandonment Prevention Tactics

General, SEO BLOG / Good To SEO

How are you handling your shopping cart abandonment? The first step is for you to track and recognize how many shoppers are leaving items in their carts without finalizing the purchases. If you’re not addressing it, you’re missing out on sales. Take a moment to ask yourself how you can improve the customer experience. Is

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How to Create a Content Upgrade That Will Automate Your List Building

General, SEO BLOG / Good To SEO

I am a big champion of the power of email marketing. There’s no better way to build a community and nurture a relationship with your audience. It’s hands down the most authentic way to prime your prospects, sell them your work, and grow your revenue. So, when a powerful list-building technique comes along, I get excited.

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How Not to Waste Time Generating Leads on LinkedIn

General, SEO BLOG / Good To SEO

Lead generation is an indispensable part of business. If you want to have paying customers, you need to gather a reliable stream of leads. That’s the bottom line. But generating leads isn’t as easy as one might think. In fact, it requires quite a bit of finesse and a whole lot of time. Reports show that

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How to Kick Your Email List Building out of a Plateau

General, SEO BLOG / Good To SEO

Every business owner eventually experiences growth stagnation. It can happen with sales. And it can happen with your email list. I’ve been there. You feel stumped. Your email list isn’t growing. What can you possibly do to kick yourself out of this rut? Well, the exciting news is, you’ve got several options. Some of them

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How to Vet a New Marketing Channel in 3 Days or Less

General, SEO BLOG / Good To SEO

I get this question a lot. “What marketing channel should I focus on?” There are many make or break decisions in business. This is one of them. The thing is, I can’t give you a cut and dry answer. The nature of your business matters. So does the audience that you wish to target. What

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