May be you’re having trouble writing one lone article or you’ve lost your blogging mojo, so you wonder why you should learn how to create a content series. Like many of my readers, at some point, you find sitting down to write even one measly blog post is physically painful. You viscerally feel that the […]
How To Write Results-Oriented Content Series Even If You Have Writer’s Block Read More »
Worried that your traffic and sales will take a nosedive because Mark Zuckerberg announced changes to Facebook’s algorithms specifically limiting feed to family and friends? Having watched Facebook since it was only open to students, I can tell you that Facebook regularly makes this type of change. (BTW, so does Google!) While this news gave
Facebook Algorithm Changes: Time To Diversify Your Digital Marketing Channels Read More »
Are you back from the holidays facing an empty editorial calendar? Instead of sitting with your fingers hovering over your keyboard waiting for words to magically appear on your screen, tap into the power of annual content planning. To get your content marketing on track to succeed, use annual content planned around specific times and
Annual Content Planning: How To Kickstart Filling Your Editorial Calendar Read More »
Are you freaking out trying to fill your content marketing needs with limited resources? Have you considered supplementing your brand spanking new content creation with content curation? Many content marketers can be short-sighted about content curation. Only focused on reducing content costs, they confuse unbranded content aggregation with editorially curated content. True content curation requires
Executed well, content amplification gives your content an exponential boost propelling it to yield above average results. Content amplification focuses on reaching the maximum possible audience during the first content delivery days. We’ll explain what content amplification is and how to integrate it into your content marketing strategy. Additionally, we’ll examine 30+ content amplification tools
What Is Content Amplification (Including 30+ Content Amplification Tools) Read More »
 Need to build your brand, thought leadership and business but don’t want to use pay-to-play tactics? Did you know that guest post content marketing could help you accomplish this objective?  Maybe you think guest posting is only for blogs. It’s not! Or perhaps you’re too overwhelmed with your own content creation to develop content
Guest Post Content Marketing: How To Build Your Business Without Pay-To-Play Tactics Read More »
Do you still blog in your pajamas? Personally I never have! You may wonder why I ask. Because Orbit Media’s 2017 Annual Blogger Survey reveals that blogs have evolved into full-fledged professional media entities. As such, business attire is required at least if you work in an office! To remain competitive with your peers, your
2017 Blogging Research That Will Make You A Better Blogger Read More »
Not all B2B content marketing distribution is created equal. But you knew that! Maximize your B2B content marketing distribution by integrating it into your content marketing strategy. This will help yield an expected outcome. To improve your B2B content marketing distribution, let’s examine 2018 B2B Content Marketing Research conducted by Content Marketing Institute and MarketingProfs.
2018 B2B Content Marketing Distribution: What The Data Doesn’t Tell You [Research] Read More »
Interviews with Content Marketing World Presenters Books are the ultimate long form content marketing. They’re educational information audiences actively seek. No one knows this better than the Content Marketing World authors! Professionals often write books to establish their authority and influence. My husband discovered this when he wrote the first book on HTML. A book
Email Newsletters: How To Build Reader Relationships Are your email newsletters stuffed with bland filler? Even worse, do your newsletters cause readers to scroll by or unsubscribe before your content has a chance to dazzle them? While your website and blog are the heart of your owned media, your email is the blood system that
Why You Need Email Newsletters To Crush Your Marketing Read More »
