Let’s not fool ourselves here … WordPress is a complicated thing. And no matter what most tutorials on the web try to say, getting a good grasp on it does take some time indeed. Besides, if it hadn’t been complicated, I wouldn’t have been asked to write a whole book on how to work with […]
Here’s a Handy Resource for Anyone Scared of WordPress Read More »
Perhaps you’ve heard about it: Google Tag Manager. Google introduced this tool 5 years ago, a tool that would make marketers less dependent on developers and that would, therefore, speed up your marketing process. Google Tag Manager has evolved over the years becoming a more complete and easy to use tool. Here I want to
June 15, 2017 Using Google Analytics data to track performance and find optimization opportunities is crucial for successful PPC campaigns. Getting Bing data to import into GA is simple with Bing’s auto-tagging. Bing campaign spend, however, does not automatically import into GA. If you are using cost per conversion or ROAS data to analyze performance
Keyword: (not provided). If this is you, read on. You might think that Google Analytics (GA) has no value to your SEO efforts because it hides your precious keyword data. Wrong. This post provides my 10 favorite Google Analytics SEO hacks that save time, money and drive awesome insights. What You Will Learn How to
10 Google Analytics SEO Hacks To Increase Your Search Traffic Read More »
