Google RankBrain

Content Marketing in the Age of Google RankBrain

Key takeaway: Google RankBrain favors content that readers love, so topic selection is critical. Find out which topics are trending, review what content already exists, and create something your customers will enjoy. Create specific content for a specific audience One of the best strategies for creating a foolproof content marketing strategy for Google RankBrain is […]

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How Artificial Intelligence Is Revolutionizing the Digital Marketing Sphere

When digital marketers come across the word “artificial intelligence,” they immediately think of the “RankBrain” algorithm. In 2015, Google rolled out RankBrain, which is a machine learning system capable of returning answers to users. RankBrain utilizes the power of artificial intelligence to understand and respond to user queries in the same manner as a human would. What

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