Google: Web Search

Google says Assistant now on more than 400 million devices

Google said in a blog post this morning, “The [Google] Assistant is now available on more than 400 million devices.” When Google says “devices” it’s including Android smartphones, tablets, TVs, headphones . . . and Google Home smart speakers. What we don’t get from the post is how many Google Home, Mini and Max speakers […]

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Search marketing to enjoy ‘late-stage renaissance,’ according to analyst firm

Forrester Research says that search marketing is poised for “a late-stage renaissance.” The firm, which also expects significant mobile, video and social media advertising growth through 2021, cites a number of factors behind its prediction for search-marketing gains. Among them, it says that privacy measures — especially the General Data Protection Regulation (GDPR) and ePrivacy

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New search quality raters guidelines for Google Assistant and voice search evaluations

Google has published on the Google Research blog the search quality raters guidelines, contractors guidelines to evaluate Google’s search results, specifically for the Google Assistant and voice search results. It is similar to the web search quality guidelines, but it changes in that there is no screen to look at when evaluating such results; instead

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Google again showing third-party reviews in local results

Google is integrating third-party reviews into the Knowledge Graph for hotels. It apparently has been happening since 2016 and is entirely opt-in for the provider. Google works directly with the third-party review source (e.g., TripAdvisor) to integrate the content. In the example below, TripAdvisor reviews for Southern California hotel Terranea are available under the “view Google

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Hurricane Irma was the No.1 top trending Google search in the U.S. & globally for 2017

Google has released its “Year in Search” for 2017, offering up more than 40 top ten lists for searches in the U.S. and globally. The search terms are ranked based on the top trending searches that saw the highest spike in traffic over a sustained period in 2017 compared to 2016. In the U.S., the

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Have a question about Will Ferrell? Google may show you a video response directly from him

Curious if Will Ferrell can actually play the drums? Or if Tracee Ellis Ross can sing? Now, when you ask Google a question about a specific celebrity, you may get a self-recorded video from them answering your question. “When you search for your favorite personalities, whether they’re rising stars or well-known celebs, their answers will

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Google Lens an impressive start for ‘visual search’

Google Lens has gone live or is about to on Pixel phones in the US, the UK, Australia, Canada, India and Singapore (in English). Over the past couple of weeks, I’ve been using it extensively and have had mostly positive results — though not always. Currently, Lens can read text (e.g., business cards), identify buildings

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Yahoo parent sues Mozilla for replacing it with Google as Firefox default search

Roughly three years ago, Yahoo and Mozilla announced that Yahoo would be the default search engine on Firefox in the US. That relationship ended early when Mozilla released the much-improved Firefox Quantum browser last month, with Google as the default search provider. Now, Yahoo’s parent company, Oath (Verizon), is suing Mozilla for breach of contract. Oath says that Mozilla “terminated a

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Google Local Questions & Answers now rolling out to desktop search

Google shared that the local Question & Answer feature that rolled out back in August is now available on desktop search. Google said they are “expanding Questions & Answers on Google My Business.” This enables both searchers and business owners to ask and answer questions from their desktop, on mobile search or on Android Google

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Google officially increases length of snippets in search results

Google has confirmed with Search Engine Land that it has made a change to the way it displays snippets in search results. A snippet is the description of a page shown below the URL in an organic search result that helps show how it relates to the search query. A Google spokesperson told us: We

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