how-to videos

How to Work with YouTube Influencers to Grow Your Business

brand awareness, call to action, CTA, Demos, how-to videos, Influencer marketing, Product Reviews, Storytelling, target audience, Testimonials, Tutorials, User-Centric Content, Video Marketing, YouTube /

YouTube, the most popular website for videos in the world, sees over 1.8 billion logged-in users every month. It is only natural that marketers are inclined to explore the immense potential of YouTube as an advertising tool: However, with more than 400 hours of video being uploaded to YouTube every minute, making your content stand out […]

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How to Create Intent-Based Content to Improve Conversions

black Friday, Content marketing, Customer, downloadable content, Facebook Retargeting Campaign, FAQs, Google, how-to videos, informational queries, intent-based content, long-tail keywords, navigational queries, RTA Cabinet Store, sales funnel, Seasonal Intent-Based Content, Segmented Email Lists, SEO, SEO BLOG, transactional queries /

Ask any marketer and they’ll tell you: when it comes to effective content marketing intent is everything. Gone are the days when Google’s algorithm would return search queries with results based on keywords alone. Today it’s all about intent – and search engines are getting a lot better at guessing what we’re after. But it’s

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