Home / eCommerce / How to Make a Professional eCommerce Website with WordPress (Video Guide) By WinningWP Editorial July 31, 2018 Creating your own online eCommerce shop can be hugely profitable — and if you’ve already decided to use WordPress to do it*, well done: you’ve chosen an excellent platform! But how best to get […]
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July 24, 2018 Part of paid search is planning ahead to know how to spend your client’s money in the best possible way. To do that you need to start with a budget and delegate which platforms get a piece of your budget pie. But what happens when you aren’t given a budget and asked
How to Project Budgets for PPC Accounts with Sporadic Spend Read More »
July 19, 2018 AdWords scripts are a great tool for managing bid adjustments. In previous articles, such as Automating Bidding with Google Sheets and AdWords Scripts, we’ve covered different ways to change bids and handle uploads. This article will take those ideas and combine them into your own bidding system! We’ll still keep a high-level
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July 18, 2018 In a previous article Dynamic Search Ads for Beginners, Shannon discussed different reasons you might want to use Dynamic search ads (DSA) and how to set them up in your account. In this post, I am going to discuss some advanced ways to use Dynamic Search Ads in your account. Why Use
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July 17, 2018 Data, Data, Data… We hear it every day. We work with it constantly. It is the core of online advertising. 1st, and 3rd party data sets are both used to varying degrees to help customize unique advertising strategies that deliver highly targeted ads to people with the right message at the right
What is 3rd Party Data and How Do You Use it? Read More »
July 3, 2018 source: Product Manager HQ For many digital marketers, when we hear “split testing,” we immediately think of A/B testing creative variations across advertising platforms. This usually means taking two nearly identical ads, which differ only by one variable (e.g. headline), and running them simultaneously in a campaign to determine which variation has
Facebook Split Testing 101 | PPC Hero Read More »
FirmBee / Pixabay Every type of product we make has a set of design and function rules we need to abide by. The same kinds of parameters exist when venturing into the wonderful world of E-commerce apps. With that in mind, it’s in our best interest to identify such foundational guidelines and blueprint any design
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June 29, 2018 Yesterday I received 142 emails at work. One day…142 emails. Now to be fair, part of those are group emails funneling in, some are auto-replies, and meeting notifications, but the main point is that we are bombarded by email every day. As an email marketer, I enjoy subscribing to lots of things to see
Hanapin Newlsetter: More than Meets the Eye Read More »
June 27, 2018 Advertising in a new platform can be intimidating. Knowing where to start, what steps to complete, and how to complete each step can often stop advertisers from trying new platforms. This guide will walk you through the step-by-step process of creating campaigns in DoubleClick. Defining Programmatic Advertising Before we walk through the
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Home / Basics / How to Change the Font Size in WordPress (Video Tutorial) By WinningWP Editorial June 21, 2018 If you’ve ever looked at your site and thought “I’d like to make some of the font sizes on the page bigger (or smaller)…”, the below video is for you! In this video, we’ll show
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