IBM

Four great B2B company Instagram accounts & why they work so well

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Due to the highly visual nature of Instagram, the perception of the social network can sometimes be that it’s most appropriate for B2C brands in travel, fashion, and food and drink. But that isn’t necessarily true. There are loads of B2B organisations using Instagram to build their brands, speak directly to their customers, and stand out from the crowd, […]

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Identity as a Platform on the Cloud is Hot, Hot, Hot

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Identity as a platform on the cloud is hot, hot, hot. Companies of all sizes are seeing identity management in the cloud as the future of online security. Many of the major tech companies have entered this space including Oracle, Google, AWS, IBM, and smaller competitors such as OneLogin as well. One company that is all

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How To Quickly and Easily Deploy IBM MQ On AWS

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Here is a quick tutorial that will help you easily deploy IBM MQ on AWS as a managed service on AWS. Waleed (Woz) Arshad shows you how quick and easy it is to get started.  IBM MQ provides proven, enterprise-grade messaging capabilities, such as point-to-point and publish/subscribe models, to facilitate the flow of information between

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How IBM Watson AI Technology Was Used at the US Open

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At the Streaming Media East 2018 conference, David Clevinger, Senior Director, Product Management & Strategy, IBM Cloud Video, discussed how Watson’s AI technology was used at the recently concluded US Open Tennis Championship: The typical use case that we’ve been seeing is media entities that have large back catalogs of content that was originally created

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What Are Businesses Trying to Accomplish with AI-Powered Customer Support?

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Everyone hates automated customer support… right? Actually, every customer hates automated customer support. Companies love it because it saves them money that they assume is pure overhead. However, what if automated support could be beneficial to both customers and companies? That’s the promise of AI-powered automated customer support. “A big part of what we need to be

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Positioning Your Company for the Blockchain Adoption Wave

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Some have described blockchain technology as the “internet of money.” Yet many believe that only startup companies with ICOs (Initial Coin Offerings) can use blockchain technology in their businesses. The thought process is that older, well-established companies have no need for it. However, Fortune 500 companies including Walmart, IBM, and Microsoft have all launched blockchain initiatives, hoping

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How Artificial Intelligence Is Revolutionizing the Digital Marketing Sphere

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When digital marketers come across the word “artificial intelligence,” they immediately think of the “RankBrain” algorithm. In 2015, Google rolled out RankBrain, which is a machine learning system capable of returning answers to users. RankBrain utilizes the power of artificial intelligence to understand and respond to user queries in the same manner as a human would. What

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