Instagram

8 Things About the Messenger, Instagram and WhatsApp Integration

If you haven’t heard, Facebook announced that it’s working to integrate three major chat platforms — Messenger, Instagram and WhatsApp — in order to allow cross-communication for users. This is a huge development. Facebook acquired Instagram in 2012 and WhatsApp in 2014, making this power move possible. The new infrastructure would keep the three applications distinct while simultaneously

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Five content tips for great Instagram and Facebook stories – Econsultancy

Instagram and Facebook stories are increasingly on the radar for many brands, and understandably so. According to Instagram, 200 million+ accounts look at a business profile each day, two out of three business profile visits are from non-followers and a third of the most viewed Stories on Instagram come from businesses. These platforms offer a

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How a Side Project Became a Thriving Business Through Instagram

This post is part of our Instagram Marketing Strategy series. The series provides you with actionable insights and lessons on how businesses are using Instagram. Next up, Kenny Sing, founder or Turn Studio, discusses how to grow an audience on Instagram.  “I never jumped into Instagram as a way to make money. For me, it

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The Secret to Instagram Success: Square’s Community Curation Strategy

This post is part of our Instagram Marketing Strategy series. The series provides you with actionable insights and lessons on how businesses are using Instagram. Next up, Nick Dimichino shares exactly how Square’s been able to grow an engaged following on Instagram.  When your product powers millions of businesses and sellers around the world, you’re

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How Blenders Eyewear Creates Profitable Instagram Ad Campaigns

This post is part of our Instagram Marketing Strategy series. The series provides you with actionable insights and lessons on how businesses are using Instagram. Next up, Grace McLaughlin shares how how Blenders Eyewear uses Instagram ads to grow its business.  “We are a visual brand with a visual product so the image sharing platform

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Building an eCommerce Business with Instagram Ads: From Zero to $100K

This post is part of our Instagram Marketing Strategy series. The series provides you with actionable insights and lessons on how businesses are using Instagram. Next up, Remi Silva shares how his company, Blank Tag Co., grew from zero to $100,000 in revenue using Instagram ads.  In February 2017, when Remi and his girlfriend Alondra

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Nike’s Secret to Success on Instagram: Building an Engaged Community

This post is part of our Instagram Marketing Strategy series. The series provides you with actionable insights and lessons on how businesses are using Instagram. Next up, Wes Warfield from Nike shares how it handles engagement on Instagram.  Chances are you’ve come across Nike on Instagram at one point or another. With more than 83

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Social media demographics to drive your brand’s online presence

Understanding the social media demographics of each platform is an essential step to take before determining which platforms make the most sense for your brand to utilize. Each social media network comes in a different shape and size, with its own content strategy and user base, so there’s no one size fits all technique. You

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The #1 Marketing Strategy for 2019: The Content Sprout Method

Nowadays there’s so much attention coming from all these different sources and so many things vying for your attention, right? How can a content producer keep up? When I watch Netflix, sometimes I’ll take out my phone and start watching YouTube videos…then all of a sudden I’m watching an Instagram video. And if you have

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