If you’ve been observing social media conversations, you might have come across a ton of lingo or acronyms that take you a while to figure out. Social media acronyms like TFW, TBH and LMK get thrown around very casually in comments, captions and conversations between people. So when you’re in charge of creating social media […]
130 Social Media Acronyms and Slang You Need to Know Read More »
With so many social networks on the scene and even more metrics to keep track of, it can be difficult to make sense of your data. One thing we know for sure: you should be investing in Instagram and Instagram Stories strategies. Not convinced? Instagram provides the perfect platform for you to share a variety
Instagram Impressions, Reach, and Other Metrics You Might Be Confused About Read More »
NOW UPDATED! This post was expanded and updated with new digital marketing trends as of July 2019. Enjoy! Marketing has changed more in the last five years than in the last 50, and the rapid progress doesn’t show any signs of slowing down. As summer 2019 approaches, the digital marketing landscape that encompasses SEO, social
22 Digital Marketing Trends You Can No Longer Ignore in 2019 & Beyond Read More »
If you’ve ever posted on Instagram, you’ll relate to the sweet torture that comes in the aftermath as you wait for the ‘likes’ to roll in; each one a metaphorical pat on the back. Receiving a ‘like’ on Instagram has been likened to the same high that people get from drinking alcohol or smoking a
What will Instagram’s ‘like count ban’ mean for influencers? – Econsultancy Read More »
As with any marketing strategy, keeping tabs on the performance of your various initiatives is essential, including on Instagram. But when it comes to digging into your Instagram metrics, it may not always be clear where to start or even which are the most important. To make this determination, consider the following question as a
7 Essential Instagram Metrics to Measure Performance Read More »
Instagram can help you connect with new customers and promote your products and services. In fact, more than 60 percent of people said they use Instagram to find things that they want to purchase or obtain in real life. In some cases, you can do this without even creating a single post. If you’re able
10 Ways to Make Your Small Business Instagrammable Read More »
Instagram has proven itself as a business platform that brings results. It’s no longer about candid pictures or random selfies. Instead, it’s become a space for up and coming brands to make a name for themselves alongside corporate giants. Gathre, a brand created by two moms, specializes in items for the home like outdoor accessories,
How to Use Instagram to Drive Sales Like a Marketer Read More »
Everyone’s on social media. The number of social media users worldwide is 3.484 billion, up 9% year over year. And to put that into perspective, the world population is 7.7 billion. According to Brandwatch: Facebook boasts a whopping 2.375 billion daily users YouTube has 1.9 billion users Instagram has one billion users LinkedIn has 610 million
As I told you last week, I am interested in running an Instagram contest. There was one topic I only discussed briefly: how to pick a winner. I learned that there are several ways that you can approach this important part of the contest. In this blog post, I list several methods of picking a
By itself, the Instagram app is awesome and powerful. But do you know all the best apps to take your Instagram marketing to even greater heights? There are certainly a lot to choose from. There’s no shortage of great Instagram apps for marketers. To help you find the best of the best, we’ve tried out
