Interviews

Customer Service Main Reason Customers Use Messenger to Connect with Small Businesses

Billions of messages flow through messaging apps every single day, with a growing number of those messages going between customers and businesses. And according to a recent study commissioned by Facebook, 330 million people connected with a small business for the first time this year. The Reason Customers Use Messenger, and the Impact This is an […]

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Former Corrections Officer Helps Others Launch Creative Small Businesses

Interviews, SEO BLOG, Smart Hustle Report / Good To SEO

Some entrepreneurs find their niche by helping others release the creativity they have inside. Anne-Marie Faiola understands the importance of creativity more than most. A former corrections officer, Faiola turned to her hobby of soap making to deal with the stress of her day job. And now she helps other people leverage their own creativity

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Peloton & Mizzen+Main share their online retail strategies for Black Friday & Cyber Monday

Black Friday & Cyber Monday, Channel: Retail, E-Commerce, Holiday Retailer, Interviews, SEO BLOG / Good To SEO

Tomorrow kicks off the start of the biggest shopping weekend of the year. By Adobe’s reports, it may very well be part of the most profitable holiday season on record, set to bring in more than $100 billion in online sales. “One out of every six dollars this holiday season will be spent between Thanksgiving

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Small Businesses Want Practicality When it Comes to AI, Not Big Concepts

Dreamforce, Interviews, SEO BLOG / Good To SEO

Last week at Dreamforce, I had the great pleasure of receiving a guided tour of the Small Business Lodge by Eric Bensley, Senior Product Director of Marketing for Salesforce, and Rekha Srivatsan, Senior Product Marketing Manager for Salesforce. There were several hundred people sitting in, doing one-on-one sessions with Salesforce engineers, and watching demos of

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Small Businesses Distinguish Themselves on Customer Experiences They Offer

Dreamforce, Interviews, SEO BLOG, Sponsored / Good To SEO

As part of the Dreamforce event, Salesforce announced Salesforce Essentials, a new entry level platform for small businesses new to CRM, as well as a new partnership with Google, which sees two companies integrating their platforms for sharing important information to provide a fuller look at customer interactions taking place across their offerings. Marie shared

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Livestreaming Expert Shares Tips and Tech with the Small Business Community

Interviews, Livestreamed Livelihoods, SEO BLOG / Good To SEO

If you’ve made attempts at live video, chances are you have a story about weak WiFi, no WiFi, limited cellular bandwidth, or other transmission headaches. Yes, you might worry about how many viewers will watch, or stress out thinking your voice might crack and not recover, but imagine being ready to shine for the camera

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MarTech Landscape Grows Around AI, ABM, CX and CDP

Interviews, SEO BLOG / Good To SEO

Scott Brinker put out his first MarTech (marketing technology) infographic of vendors in 2011, where it included 150 vendors. The 2017 edition which came out earlier this year, features an astounding 5,381 marketing technology vendors. Collaborating with Brinker on this year’s list is Anand Thaker, CEO and founder of IntelliPhi. He has over 15 years

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A Near Death Experience Changes Perspective on Success

Interviews, SEO BLOG, Smart Hustle Report / Good To SEO

Sometimes major life events, like near death experiences, can help entrepreneurs find some much-needed perspective about what success means to them. That was the case with Rand Leeb-du Toit. Said Leeb-du Toit, “If you were on your deathbed 18 months from now, and there was no coming back. That’s it. You’re on a one way

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In the Age of Customer Experience You Should Compete on Value Not Price

Interviews, SEO BLOG / Good To SEO

The theme for Nextiva’s conference this year, NextCon, was customer experience. And Small Business Trends did a great job of covering the event. Do yourself a favor and check out the coverage, as there were a ton of great speakers, including Brian Solis, Les McKeown, and Google’s Lawrence Cole, as well as Nextiva founder and

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More C-suite titles join the upper ranks as CEOs make growth & digital transformation their top priority

A-From MTT, Channel: CMO Zone, Features & Analysis, Interviews, SEO BLOG / Good To SEO

According to Gartner’s 2017 CEO survey, 58 percent of respondents said growth was their top business priority this year. In addition to business leaders focusing on growth, the survey revealed that product improvement and technology were rising priorities among CEOs. “Almost twice as many CEOs are intent on building up in-house technology and digital capabilities

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