Jeff Lawson

Text Conversations Build Customer Relationships, Says Twilio CEO

CEOTrends, DigitalMarketingNews, EnterpriseCustomer, EnterpriseMarketingNews, Jeff Lawson, MarketingAI, MobileMarketingPro, Twilio / Good To SEO

“We are starting to see companies where not only can they text you but you can text them,” says Twilio CEO Jeff Lawson. “That’s the nature of a conversation. That’s how you build relationships over time. It’s two way. The leading companies are figuring out that actually if you create this dialogue it creates great […]

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Twilio’s Unique Platform Business Model Drives It’s Success

Twilio’s success is driven by its unique platform business model where its products are provided to developers based on usage. Companies only pay for what they use with no contracts required and they billed based on whatever is the fundamental value driver of the product they are using. Recently, Jeff Lawson, Twilio CEO, discussed their