Search advertising has seen consistent growth over the last year in all the key metrics among advertisers. Here’s everything you need to know. It’s been a good year for paid search and anyone working in the industry. Benchmarking can help us understand where we are and what we should consider as success in our work. […]
Kenshoo Trends Report – The state of search advertising in 2019 Read More »
Search Engine Watch sister publication ClickZ recently launched an innovative new series of buyers guides, created with the aim of cutting through the complexity of the martech landscape to help our readers make better decisions about vendors. The first in the series is dedicated to bid management platforms. With more than $90 billion spent on paid search in 2017, these software
ClickZ Buyers Guide | Bid management platform review: Kenshoo Read More »
Search Engine Watch sister site ClickZ has just launched the first report in its new series of buyers guides, which aims to to disentangle and demystify the martech landscape for marketers. The guide, which focuses on bid management tools, covers a range of market leading vendors and draws on months of research and more than 1,600 customer
Mystified by martech? Introducing the ClickZ Buyers Guide series Read More »
