Artificial intelligence development and its impact on different industries have been all the rage in the last year. The digital marketing medium is facing years of fundamental strategic changes due to revolutionary new intelligent technologies. It shouldn’t be difficult, however, as this dynamic medium has already been able to effectively adapt to new changes like […]
At the center of every good SEO campaign is a set of keywords. Sure, there’s technical optimization, where you make sure the website is running smoothly, but that’s a minor exception. Many people know that key terms are important, but most who optimize for themselves immediately go for the jugular with short, generic keywords.
Fine Tuning Your Keywords – Digging Into the Data Read More »
August 31, 2017 In an effort to help advertisers reach more customers, Bing shows ads for close variations. Close variants can include singular and plural forms, abbreviations, misspellings, punctuations, word blending, accents and stemming. This can help in not only driving additional clicks where the customer intent is the same, but also save you time by
Starting a blog is easy these days. From Buying a domain name from GoDaddy, hosting from BlueHost and installing a WordPress CMS on the server, it takes less than 30 minutes. In less than 30 minutes, you can start your blogging career. But what after that? We start writing articles on the blog, promote it
Beginning in 2011, search marketers began to lose visibility over the organic keywords that consumers were using to find their websites, as Google gradually switched all of its searches over to secure search using HTTPS. As it did so, the organic keyword data available to marketers in Google Analytics, and other analytics platforms, slowly became
Submit any website through this helpful online tool to discover keywords a site ranks for. Keywords that have search volume and are ranking in the top 100 or so positions will be shown in SEMRush. While some keywords will be missing from the report, the tool focuses on showing you important keywords that users actually
Optimize Your Keyword Research and Rankings with SEMRush Read More »
NOW UPDATED! This post on effectively targeting cold, warm and hot traffic has been expanded and updated for 2017. Enjoy! Visitors. Traffic. Sessions. It’s all the same, isn’t it? As long as potential customers visit your site, it hardly matters how you refer to them, right? But here’s the catch: no two web visitors are alike.
How Targeting Cold, Warm & Hot Traffic Builds Successful Customer Relationships Read More »
UPDATED! One of our most popular in 2016, this post on SEO techniques has been updated to get you ready for a successful 2017! In today’s rapidly shifting world, SEO techniques can change on a dime—and the worst part is that you might not even know it. Hacks that could have won you a front-page
SEO is an ever-changing, expansive science that is often hard to understand. You know that you need specific keywords to boost your website traffic, but we’re about to throw another curveball at you – latent semantic indexing (LSI). It sounds like a complicated term, but if you understand how basic SEO works you’re already halfway
Using Latent Semantic Indexing to boost your SEO strategy Read More »
