Whenever I’ve trained link builders, I’ve been consistent about one major process over the last decade: throw them in and let them learn by doing it, screwing up and finding their own way. I always tell them to expect to make mistakes, and they always do — some worse than others. But making mistakes is, in […]
Summer conference season is in full swing, and this month I’m stepping off Greg’s Soapbox to share some in-depth knowledge. With the release of the 2017 Local Search Ranking Factors and several studies, local SEO sessions are all pushing the importance of building local links. Even when tips are shared that explain how to get
Why Link Building and Social Media Go Hand in Hand When it comes to thinking about search engine ranking, social media isn’t something that comes directly to mind. After all, Google has made it perfectly clear that it doesn’t use the amount of Facebook or Twitter followers as part of its ranking algorithm. There are,
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How does a new website start ranking? Does it just magically appear in Google after you’ve launched it? What things do you have to do to start ranking in Google and get traffic from the search engines? Here, I explain the first steps you’ll need to take right after the launch of your new website.
SEO for a new website: the very first things to do Read More »
Links are the foundation of Google’s algorithm. A naïve reading of the algorithm suggests that you shouldn’t link to anybody else, ever. It turns out that’s not at all true. But your outbound links play an important role in your ability to turn up in the SERPs. Let’s make sure your outbound link game is
Fix your outbound link problem in a single workday Read More »
I’m a big fan of minimalist SEO. Once you have a basic grasp of technical SEO and have your site setup properly, 80-90% of your SEO results will come from creating comprehensive, valuable content. However, if I had to pick one SEO tactic that really makes sense, it would be link building. Backlinks tell Google
Managing your brand and developing an image takes time to craft. One of the most difficult aspect of managing a business or blog online is the lack of a resource that integrates all the tools necessary for managing that brand. Brand Publishing and Monitoring There are two components of brand management that are on the
BuzzBundle Review – How to Create a Buzz for your Brand Read More »
101 Ways to Improve Your Website’s SEO Published 01/24/2017 by Jayson DeMers | 10 Comments Table of Contents + Domain optimization+ Global on-site optimization+ Page-level on-site optimization+ Link building+ Social media+ Correctional strategies When you’re looking for something—a good restaurant to eat at, the name of a good tax attorney, or just a
I’m going to let you all in on a little secret. Infographics aren’t dead – it’s just you’re all really crap at making them. I’ll let that sink in a little… Now that we have that out of the way, lets talk about a tactic you can use for the rare occasion that you make a
Our job is rough. I have done many things in SEO, and none have even come close to being as mind-numbing and frustrating as link building. It’s been even rougher than usual lately, and that notion is one shared by many of my link-building peers. After doing this for so many years, I can tell
